Geoff CuddEmail marketing is one of the most effective ways to reach customers. Unlike advertising, someone on your email list has usually opted to receive your messages. That means that they are “warm” leads who are much more likely to turn into a long-term customer. Therefore, you don’t want to waste this opportunity. That’s where a good marketing strategy for emails comes in.
Today, you can hire an email marketing specialist who can craft email campaigns, build your email list, and help boost your sales.
Here is a look at where you can find top email specialists online.
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Top Email Marketing Agencies
[/mks_one_half][/mks_col]1. Uplers
Editor's Choice: Top Pick for Email Marketing Specialists
Uplers is one of the few email-only marketing agencies that have vast experience with several different businesses. The company currently has over 5,000 clients from over 52 countries.
They can help build your email list or work with your existing email list to craft email campaigns, run split tests, and optimize your campaign. Since Uplers are email specialists, you know that you're getting an experienced team that can get the job done.
However, you should expect to spend a premium on their services. Overall, Uplers is an ideal choice for companies with larger budgets dedicated to marketing.
Pros
- Extensive experience with a diverse range of businesses and over 5,000 clients globally
- Specialization in email marketing ensures focused and expert service
- Capable of handling both list building and optimizing existing email campaigns
- Offers split testing and campaign optimization for better results
- Known for a high level of expertise in email-specific strategies
Cons
- Premium pricing may not be suitable for businesses with smaller budgets
- Specialization in email only might lack integration with broader marketing strategies
- May not be the best fit for companies looking for a more comprehensive digital marketing approach
2. Disruptive Advertising
While they largely focus on PPC, Disruptive Advertising has marketing specialists capable of doing everything, including exceptional email marketing.
Many clients have used their services for a full digital marketing approach, including social media, PPC, CRO, and more. Their combined efforts have helped clients see as much as 5x revenue growth during the course of just one year; an impressive amount of growth.
We recommend Disruptive Advertising for businesses looking for a full-service advertising agency that has extensive experience in PPC as well as email marketing and social media.
Pros
- Offers a full digital marketing approach, including email marketing
- Proven track record of significant revenue growth for clients
- Expertise in PPC, CRO, and social media alongside email marketing
- Known for delivering comprehensive digital marketing solutions
- Suitable for businesses seeking a blend of email marketing with other digital strategies
Cons
- As a full-service agency, email marketing might not be their sole focus
- Might be more expensive due to their comprehensive service offerings
- Could be overwhelming for businesses seeking only email marketing services
3. Smart Sites
Another incredible email marketing agency is SmartSites. They provide a comprehensive range of digital marketing services tailored to both large and small businesses, with their email marketing strategies particularly noteworthy. Clients have reported huge returns on investment through their targeted email campaigns.
SmartSites' commitment to customer service is exceptional, as evidenced by their thousands of five-star reviews. They’re excellent at concise and clear communication, keeping clients involved at crucial stages while efficiently managing the day-to-day tasks without the need for extensive oversight.
With a knack for crafting innovative email marketing solutions and consistently meeting key performance indicators, SmartSites has established itself as one of our favorite email marketing agencies.
Pros
- Provides a wide range of digital marketing services, beneficial for integrated strategies
- Known for high ROI in targeted email campaigns
- Exceptional customer service with a high number of positive reviews
- Strong communication, keeping clients involved and informed
- Innovative and effective in meeting key performance indicators
Cons
- Broad service offerings might dilute the focus on email marketing
- May be more suited for businesses that need comprehensive digital marketing rather than just email marketing
- Potentially higher costs due to their full-service nature
4. Power Digital Marketing
Best for medium-sized businesses
Our top pick for medium-sized businesses is Power Digital Marketing. This is another one of those full-service digital marketing agencies that does a great job at multiple things; email marketing is just one of them.
Clients love how the marketers at Power become an extension of the company they’re working for. They bring fresh ideas to clients, working as a partner and finding creative solutions to improve email marketing efforts and ultimately boost profits.
Pros
- Ideal for medium-sized businesses with a balanced approach
- Full-service agency capable of integrating email marketing with other digital strategies
- Known for bringing fresh, creative ideas to improve email marketing efforts
- Functions as an extension of the client's team, ensuring tailored services
- Strong focus on partnership and collaborative solutions
Cons
- As a full-service agency, email marketing is not their only focus
- Might not be the best fit for very small businesses or those with limited needs
- The broad range of services could lead to higher costs
5. Inbox Army
Dedicated entirely to crafting email marketing campaigns for clients, Inbox Army is a full-service email marketing agency that does it all.
They create a winning strategy and then use a team of talented email marketing specialists to create eye-catching email campaigns that drive brand awareness and increase profit.
The team at Inbox Army works efficiently, completing all tasks in a timely manner and responding to client requests quickly. They’re also collaborative and communicative, holding regular calls to keep clients up-to-date with the success of email campaigns and providing regular updates via Slack and, of course, email.
Overall, clients appreciate that the email experts at Inbox Army function as an extension of the team and provide innovative, data-backed solutions to clients that need more effective email marketing.
Pros
- Dedicated solely to email marketing, ensuring specialized expertise
- Full-service email marketing capabilities from strategy to execution
- Efficient and timely completion of tasks with quick response to client requests
- Collaborative approach with regular updates and communication
- Known for innovative and data-backed email marketing solutions
Cons
- Exclusive focus on email marketing might lack integration with wider marketing strategies
- May not offer additional digital marketing services if needed
- Specialized services could come at a premium price
6. Ignite Visibility
Ignite Visibility, an all-in-one digital marketing agency known for its exceptional track record in email marketing, is a great option for companies of all sizes.
They are one of the most-reviewed digital marketing agencies on Clutch, with over 120 clients singing their praises to the internet.
Positive reviews include mentions of a significant increase in email-driven revenue and creative solutions like designing helpful pop-ups that increase email subscriber lists.
Clients also have had an overall pleasant relationship with Ignite Visibility team members. Their marketing experts are competent, flexible, responsive, and honest in their communication. They always go the extra mile to ensure each client gets the best possible experience.
Pros
- Suitable for companies of all sizes, offering scalable solutions
- One of the most-reviewed digital marketing agencies with positive feedback
- Notable for increasing email-driven revenue and creative list-building strategies
- Highly competent, flexible, and responsive team
- Provides a comprehensive digital marketing approach including email marketing
Cons
- As a full-service agency, email marketing is one of many offerings
- Might be more expensive due to their all-in-one service model
- Could be less suitable for businesses looking for a dedicated email-only marketing agency
Types of Digital Marketing Agencies
What Is Email Marketing?
Email marketing can encompass the entire process of harvesting email leads, segmenting the list, writing campaigns, and managing split testing. In some cases, you may only need someone to write the emails. However, if you don’t have an email list, then you will need to find someone who can provide a complete package of services.
What Does an Email Marketing Specialist Do?
An email specialist can handle several tasks related to email marketing:
- Creating lead magnets
- Creating opt-in forms
- Managing email list
- Segmenting email list
- Writing emails
- Split testing email executions
- Culling email list
How Much Does an Email Marketing Specialist Charge?
An email marketing specialist can charge anywhere from $50 to $5,000 depending on how much work they need to complete. If you just need someone to write emails, then you can likely hire them for about $100. If you need a complete email marketing campaign, expect to pay several thousand dollars.
FAQs
Can email marketing specialists guarantee results?
Most email specialists will not be able to guarantee the results of their campaign.
Can I find an email marketing specialist with experience in my niche?
If your business is in a common niche – such as eCommerce or SaaS – then you may be able to find email marketing specialists with experience in your field.
What is the turnaround time for an email marketing specialist?
Turnaround time will depend on the scope of the work. Simple email scripts can take days, while an entire email campaign can take anywhere from 3 to 12 months.
Do I have to provide an email marketing specialist with an email list?
For simple script work, you should already have an email list. If you need a campaign created from scratch, then a list is not needed.
Not sure whether email marketing is for you? Check out these digital marketing stats; they may help with the decision making process.
Stefan Schulz
Claire Fountain
