Don't Do It Yourself

Freelance eCommerce Expert Job Description

Freelance eCommerce Expert

A freelance eCommerce expert helps businesses sell products online. They set up web stores, manage digital sales, and give advice on reaching customers. They work independently, often from home, and partner with different companies. Their main job is to make online shopping easy and successful for businesses and shoppers.

Best for Growth Marketers

MarketerHire Logo


  • Strength in brand marketing and growth marketing
  • High-level U.S. resources as well as low-cost, overseas marketing assistants available
  • 48-hour talent matching, with 75% of clients hiring their first match.

Learn More

Best for Paid Ads & CMO's

Growtal Logo Bigger


  • Strength in fractional CMO's, paid social and search ads, and affiliate programs.
  • Specialties in SEO, content, and email marketing
  • No minimum hours for contractors to help you start on a small budget

Learn More

Best for eCommerce Marketing



  • Strength in eCommerce, influencer marketing, and growth marketing
  • Detailed marketing audits available
  • Fixed price marketing packages and 48-hour talent matching

Learn More

This freelance eCommerce expert job description template is optimized for posting on online job boards or careers pages and is easy to customize for your company.

Freelance eCommerce Expert Job Description Template

Job Brief

We are looking for a skilled Freelance eCommerce Expert to help us grow our online store. You'll bring your knowledge of digital sales strategies and tools to improve our customer experience and increase sales. If you're passionate about the digital marketplace, we're eager to see your impact.


  • Set up and manage online stores on platforms like Shopify or WooCommerce.
  • Update product listings with details, prices, and images.
  • Track and manage inventory to make sure products are in stock.
  • Work on making the website look good and easy to use.
  • Find ways to get more people to visit the store and buy things.
  • Handle customer questions and problems with orders.
  • Look at sales data to see what's working and what can be better.
  • Stay up-to-date with new online selling tools and trends.
  • Work with payment systems to make sure people can pay easily and safely.
  • Help plan sales or special events like Black Friday deals.
  • Make sure the store follows laws and rules about selling online.

Requirements and Skills

  • Proven experience managing eCommerce platforms such as Shopify, Magento, or WooCommerce.
  • Understanding of eCommerce principles, sales strategies, and online marketing channels.
  • Strong grasp of SEO best practices and ability to analyze performance metrics.
  • Ability to customize and enhance websites using HTML, CSS, and JavaScript.
  • Experience with payment gateways and secure online transactions.
  • Knowledge of inventory management and order fulfillment processes.
  • Competency in using web analytics tools such as Google Analytics.
  • Good communication skills for client interactions and reporting.
  • Time management skills and ability to work on multiple projects simultaneously.
  • Capability to work independently with minimal supervision.
  • Problem-solving skills to identify and rectify any issues that arise.

Check out our list of interview questions to ask a freelance eCommerce expert to gauge these skills in candidates.

Freelance eCommerce Expert Rates

Below is a general overview of the typical rates for freelance eCommerce expert. The actual rates may vary based on the experience, the complexity of the project, and other factors.

Payment Structure Rates (USD)
Hourly Rate $50 – $150
Fixed Monthly Fee $500 – $5000
Project-Based Fee $1000 – $10000

Explore Other Job Description Templates


What does a Freelance eCommerce Expert do?

A Freelance eCommerce Expert optimizes online stores for sales, manages product listings, improves user experience, and devises marketing strategies to increase brand visibility and revenue.

What is the difference between eCommerce Expert and Freelance eCommerce Expert?

An eCommerce expert specializes in online sales strategies, while a freelance eCommerce expert offers these specialized skills on a project or temporary basis, often remotely and with flexible terms.

What are some red flags to watch out for when hiring a Freelance eCommerce Expert?

When hiring a freelance eCommerce expert, beware of vague portfolios, lack of specific expertise, poor communication skills, no proven track record, and reluctance to provide references or samples.

How do Freelance eCommerce Expert typically charge for their services?

Freelance eCommerce experts often charge either an hourly rate, a flat project fee, or a retainer for ongoing services, depending on the project scope and client needs.