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Freelance Marketing Virtual Assistant Job Description

Freelance Marketing Virtual Assistant

A Freelance Marketing Virtual Assistant is a self-employed person who helps businesses with marketing tasks online. They work remotely, managing social media, creating content, analyzing data, and supporting campaigns. Their main job is to increase a company's online presence and help attract more customers. They work flexibly, often on multiple projects.

Best for Growth Marketers

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  • Strength in brand marketing and growth marketing
  • High-level U.S. resources as well as low-cost, overseas marketing assistants available
  • 48-hour talent matching, with 75% of clients hiring their first match.

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Best for Paid Ads & CMO's

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  • Strength in fractional CMO's, paid social and search ads, and affiliate programs.
  • Specialties in SEO, content, and email marketing
  • No minimum hours for contractors to help you start on a small budget

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Best for eCommerce Marketing



  • Strength in eCommerce, influencer marketing, and growth marketing
  • Detailed marketing audits available
  • Fixed price marketing packages and 48-hour talent matching

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This freelance marketing virtual assistant job description template is optimized for posting on online job boards or careers pages and is easy to customize for your company.

Freelance Marketing Virtual Assistant Job Description Template

Job Brief

We are looking for a talented Freelance Marketing Virtual Assistant to help our team. You'll use your creativity to promote our brand and connect with our audience online. If you have a knack for marketing and enjoy working flexibly, this role could be a great fit for your skills.


  • Create and send out emails to customers.
  • Post updates and photos on social media like Facebook and Instagram.
  • Write short articles or posts about our products or services.
  • Research what people like or don't like about similar products.
  • Keep a list of tasks and meetings up to date.
  • Answer simple questions from customers by email or social media.
  • Help put together reports about how well our marketing is doing.
  • Look for new places online where we can talk about our products.
  • Check that all marketing content is correct and looks nice.
  • Work with other team members to plan new marketing activities.

Requirements and Skills

  • Proven experience in marketing or as a virtual assistant.
  • Strong understanding of current online marketing concepts, strategy, and best practices.
  • Experience with SEO, SEM, social media, email marketing, and content creation.
  • Proficiency in using marketing software and online tools (e.g., CRM tools, Google Analytics, and social media management tools).
  • Ability to manage and prioritize multiple tasks effectively.
  • Excellent communication skills, both written and verbal.
  • Good command of the English language.
  • High-level organizational skills and attention to detail.
  • Ability to work independently with minimal supervision.
  • Problem-solving skills and the ability to adapt to new situations.
  • Basic design skills to create marketing materials are a plus.
  • Willingness to learn and apply new marketing techniques and tools.
  • Availability to respond to requests within an agreed timeframe.
  • Reliable internet connection and a personal computer.

Check out our list of interview questions to ask a freelance marketing virtual assistant to gauge these skills in candidates.

Freelance Marketing Virtual Assistant Rates

Below is a general overview of the typical rates for freelance marketing virtual assistant. The actual rates may vary based on the experience, the complexity of the project, and other factors.

Payment Structure Rates (USD)
Hourly Rate $15 – $50
Fixed Monthly Fee $500 – $2000
Project-Based Fee $300 – $5000

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What does a Freelance Marketing Virtual Assistant do?

A Freelance Marketing Virtual Assistant supports businesses remotely, handling tasks like social media management, content creation, email campaigns, and analytics to boost their online presence and marketing efforts.

What is the difference between Marketing Virtual Assistant and Freelance Marketing Virtual Assistant?

A Marketing Virtual Assistant is typically employed by an agency, while a Freelance Marketing Virtual Assistant operates independently, offering services to various clients on a contract basis.

What are some red flags to watch out for when hiring a Freelance Marketing Virtual Assistant?

Beware of poor communication, lack of relevant experience, negative reviews, an unclear portfolio, overly low rates suggesting low quality, and reluctance to provide references.

How do Freelance Marketing Virtual Assistant typically charge for their services?

Freelance Marketing Virtual Assistants typically charge hourly rates, fixed project fees, or monthly retainer models based on the scope and duration of marketing tasks.