Geoff CuddAhh, good old pay-per-click. Something so simple and straightforward, yet also, not…
If you’re looking to cash in on this tried-and-true marketing avenue without doing the boring research and testing part, check out our list below.
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5 Best PPC Marketing Agencies
1. Disruptive Advertising
Best dedicated PPC specialist
By focusing a good amount of their time and energy specifically on PPC, Disruptive can save clients on ad spend while increasing the success rate of PPC campaigns.
With over $1 billion in ad spend experience, Disruptive has helped thousands of clients with their paid advertising campaigns.
Industries they have experience in include eCommerce, finance, B2B, legal, insurance, and healthcare, including companies like Death Wish Coffee, Adobe, Scott’s MiracleGro, and other huge enterprises.
Though a large part of the PPC work they do is with Google AdWords, they also offer Amazon, Bing, and YouTube advertising, as well as lifecycle marketing, website optimization, and creative services.
2. The Snow Agency
Best for large businesses
As a full-service digital marketing agency, The Snow Agency has a team of tech experts that are highly skilled, specifically in the art of PPC marketing.
By using their extensive knowledge of how to get your ads words’ Quality Score high enough so that you’re sure to win on any bids. They’re able to strategize, create and execute winning PPC campaigns. Other PPC-related services they offer are remarketing, search & display networks, and Google Shopping.
The Snow Agency is also a full-service marketing agency with social media marketing, email and SMS marketing, and even influencer marketing.
Pricing starts at around $5,000 and can go up to $50,000+.
3. Click Refresh
Another full-service digital marketing agency with PPC marketing capabilities, Click Refresh offers fully customizable plans with bespoke pricing, making it suitable for businesses of all sizes with any variety of goals.
They handle the trickier and more tedious parts of managing a PPC campaign like tracking performance, making adjustments, and narrowing down keywords to help ads rank higher. This also helps with your site’s overall SEO quality.
Using their services, you can cash in on benefits like instant search engine visibility and hyper-targeted traffic.
In addition to PPC marketing, Click Refresh also offers mobile development, site design and development, and even telemarketing services.
4. GrowTal
Best freelance agency
If you're a small-to-medium-size business owner, GrowTal has everything you need to grow a bold and effective online presence, including handling your PPC
Growtal is a bit different from other agencies on this list since it’s technically a freelancing agency designed to fill in the gaps in your team.
This means you could add a PPC specialist to your team for an affordable price, without having to hire a full, more expensive PPC marketing agency.
They also have a team that meets with businesses to discuss goals and what they’re looking for in a PPC specialist. Once they get a sense of who you are, they offer services that can be customized to each company so that each business gets what it needs to successfully grow.
5. LoudMouth Media
Best for small businesses
Based in the UK, LoudMouth Media is a top 3% agency in 2022 and a Google Premier partner.
They offer every client a free audit to see where their company could improve and what LoudMouth can do for them.
Though they have experience in many different industries, a large portion of their clients are in the retail and eCommerce industries, making them the perfect fit for small online boutiques or brick-and-mortar shops.
By keeping up with the ever-changing algorithms and any new techniques on the market, LoudMouth can create effective PPC, remarketing, and display advertising campaigns.
Types of Digital Marketing Agencies
What Is a PPC Digital Marketing Agency?
A PPC digital marketing agency is a company that essentially handles a business’s PPC marketing strategy.
These agencies usually have a team of folks who are tasked with staying up-to-date on any changes to Google’s algorithms and tracking the success of various PPC campaigns to change keywords in the advertisements and help businesses rank higher.
They often offer PPC as part of a larger digital marketing strategy service, though this isn’t necessary.
Since they do often offer other digital marketing services, you can use these agencies to create a more cohesive brand presence to communicate the story of your company more effectively.
The goal is, of course, to drive up revenue and visibility by keeping your business at the front of your customer’s minds.
What Does a PPC Marketing Agency Do?
PPC marketing agencies do everything necessary to create a successful online paid advertising marketing campaign for their clients.
This can include an audit of your current strategy, creation of ads for Google and YouTube, and active analysis and monitoring of how well your PPC campaign is working, making edits to keywords as necessary.
They will try to maximize your return for minimum ad spend.
How Much Does a PPC Marketing Agency Charge?
Since many PPC marketing agencies offer PPC as a part of a larger variety of services, it is hard to find clear pricing for these PPC marketing agencies.
Typically, a digital marketing agency will cost you anywhere from $10,000 per project to upwards of $500,000.
FAQs
Is it worth hiring a PPC marketing agency?
If you have it in your budget and want professionals to take over your PPC campaign, it is worth it to hire a PPC marketing agency. Many companies may not need/want one.
How do I choose a PPC marketing agency?
When choosing a PPC marketing agency, think about budget, needs, and goals. Some PPC marketing agencies offer full-service digital marketing strategy and implementation, allowing you to centralize PR and communication operations.
Which PPC marketing agency is best for small businesses?
LoudMouth Media is the best PPC marketing agency for small businesses.
Which PPC marketing agency is best for large businesses?
The Snow Agency is the best PPC marketing agency for large businesses.
Claire Fountain
