Geoff CuddAhh, good old pay-per-click. Something so simple and straightforward, yet also, not…
If you’re looking to cash in on this tried-and-true marketing avenue without doing the boring research and testing part, check out our list below.
Best for High-Quality PPC Marketers
- Strength in brand marketing, growth marketing, and fractional CMOs.
- Elite, “Top 3%” of marketing talent in the world.
- 48-hour talent matching, with 75% of clients hiring their first match.
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Table of Contents
- How We Evaluated PPC Agencies
- 5 Best PPC Marketing Agencies
- 1. The Snow Agency
- 2. Click Refresh
- 3. PPC Geeks
- 4. Disruptive Advertising
- 5. LoudMouth Media
- Types of Digital Marketing Agencies
- What Is a PPC Digital Marketing Agency?
- What Does a PPC Marketing Agency Do?
- How Much Does a PPC Marketing Agency Charge?
- FAQs
We offer this website completely free to our visitors. To help pay the bills, we’ll often (but not always) set up affiliate relationships with the top providers after selecting our favorites. However, we do our best not to let this impact our choices. There are plenty of high-paying companies we’ve turned down because we didn’t like their product.
An added benefit of our relationships is that we always try to negotiate exclusive discounts for our visitors.
How We Evaluated PPC Agencies
Here are the top factors we assessed to determine the marketing automation agency ratings:
- Specialization and Expertise: We considered each agency's specific area of expertise, such as B2B marketing, eCommerce, or proficiency in platforms like HubSpot and Marketo.
- Data-Driven Approach: How agencies utilize data analytics and metrics to drive marketing strategies and measure outcomes.
- Comprehensive Service Range: The breadth and depth of services offered, including strategy development, campaign execution, analytics, and multi-channel marketing.
- Client Feedback and Success Stories: Analysis of client testimonials, case studies, and success rates to gauge customer satisfaction.
5 Best PPC Marketing Agencies
For PPC marketing agencies in a specific city, check out:
1. The Snow Agency
Best for large businesses – 5.0/5 Rating
- Who Is It Best For: eCommerce businesses
- What They Do Best: PPC plus email, SEO, and social media
- Top Clients: Scotts Miracle Gro, Polite Mail, Xactware
- Pricing: $10,000 to $49,000 per project on average
As a full-service digital marketing agency, The Snow Agency has a team of tech experts that are highly skilled, specifically in the art of PPC marketing.
By using their extensive knowledge of how to get your ads words’ Quality Score high enough so that you’re sure to win on any bids. They’re able to strategize, create and execute winning PPC campaigns. Other PPC-related services they offer are remarketing, search & display networks, and Google Shopping.
The Snow Agency is also a full-service marketing agency with social media marketing, email and SMS marketing, and even influencer marketing.
Pricing starts at around $5,000 and can go up to $50,000+.
Why Choose The Snow Agency
With influencer connections and extensive experience in social media marketing, The Snow Agency is a great place to get your social media and PPC marketing at the same place. Their excellent reviews and commitment to A/B testing show their dedication to achieving success for their clients, making them our favorite PPC agency for large businesses.
Pros
- Offers influencer and social media marketing
- Full 5-star average rating on Clutch
- Extensive A/B testing to find the right solution for clients
- Quality of work and attention to detail are excellent
Cons
- Best-suited for larger businesses; may not be great for startups
- Not a dedicated PPC agency
2. Click Refresh
5.0/5 Rating
- Who Is It Best For: Startups
- What They Do Best: Full-service
- Top Clients: Liberty Glove & Safety, Noodoe, Toppings Pizza
- Pricing: Custom
Another full-service digital marketing agency with PPC marketing capabilities, Click Refresh offers fully customizable plans with bespoke pricing, making it suitable for businesses of all sizes with any variety of goals.
They handle the trickier and more tedious parts of managing a PPC campaign like tracking performance, making adjustments, and narrowing down keywords to help ads rank higher. This also helps with your site’s overall SEO quality.
Using their services, you can cash in on benefits like instant search engine visibility and hyper-targeted traffic.
In addition to PPC marketing, Click Refresh also offers mobile development, site design and development, and even telemarketing services.
Why Choose Click Refresh
If you have a startup, especially in the restaurant or consumer goods and services space, you have to check out Click Refresh for your PPC. Their bespoke pricing and customizable, full-service plans make them a great fit for businesses across multiple industries. Their 100% 5-star rating on Yelp prove their history of success with clients.
Pros
- Full-service marketing agency includes mobile development, site design, telemarketing
- Customizable solutions with bespoke pricing
- Site design and development/ branding services are great for startups
- 100% 5-star ratings on Yelp
Cons
- Not 100% dedicated to PPC
- Pricing information unavailable online
3. PPC Geeks
5.0/5 Rating
- Who Is It Best For: eCommerce
- What They Do Best: Dedicated PPC
- Top Clients: KLC School of Design, Patrol Store, Housing Hand
- Pricing: $10,000 to $49,000 per project on average
PPC Geeks has been dedicated to amplifying revenue and breaking sales records for their diverse clientele since 2017. Their aim is to drive substantial growth for their clients, which is how they’ve established themselves as a leading force in the realm of Pay-Per-Click (PPC) advertising. As a top 3% Google Premier Partner, their expertise is not just recognized but also highly sought after. Their client list includes IT Bay, Just Go, KLC School of Design, and many others.
Their service portfolio is comprehensive, catering to various aspects of PPC advertising. This includes meticulous tracking, detailed reporting, and management of shopping ads, search ads, and remarketing efforts. They leverage their proficiency across major platforms like Google Ads and Amazon Ads, ensuring a tailored approach for each client.
A testament to their efficacy is reflected in their case studies. One notable example is their work with IT Bay. Over the course of 6 months, PPC Geeks' intervention led to a 65% increase in revenue, a 52% increase in ROAS, and a 76% decrease in cost per acquisition.
If you’re a small business looking to get the most out of your PPC campaigns, PPC Geeks is definitely one to take a hard look at.
Why Choose PPC Geeks
PPC Geeks offers eCommerce stores (and more) friendly service with a team of specialists in every aspect of PPC. Their collaborative nature, willingness to integrate with your team, and dedication to PPC specifically make them a great choice for eCommerce stores looking to spruce up their PPC campaigns.
Pros
- Focus on eCommerce makes them great for online shops
- Focus on PPC/Google Ads makes them great at generating the best ROI for clients
- Super personable/approachable makes them easy to interact with and communicate with
- Offer a talented team with multiple different specialists to suit every need of each client
Cons
- Not full-service
- Algorithm changes can cause results to vary throughout the course of the campaign.
4. Disruptive Advertising
Best dedicated PPC specialist – 4.5/5 Rating
- Who Is It Best For: eCommerce businesses
- What They Do Best: PPC plus email, SEO, and social media
- Top Clients: Scotts Miracle Gro, Polite Mail, Xactware
- Pricing: $10,000 to $49,000 per project on average
By focusing a good amount of their time and energy specifically on PPC, Disruptive can save clients on ad spend while increasing the success rate of PPC campaigns.
With over $1 billion in ad spend experience, Disruptive has helped thousands of clients with their paid advertising campaigns.
Industries they have experience in include eCommerce, finance, B2B, legal, insurance, and healthcare, including companies like Death Wish Coffee, Adobe, Scott’s MiracleGro, and other huge enterprises.
Though a large part of the PPC work they do is with Google AdWords, they also offer Amazon, Bing, and YouTube advertising, as well as lifecycle marketing, website optimization, and creative services.
Why Choose Disruptive Marketing
Disruptive Marketing is a stellar choice for online stores and services looking for a company that focuses on PPC but also offers other pieces of the marketing puzzle as well. Their excellent reviews, over $1 billion in ad spend experience, and long list of continual clients make them our favorite choice for PPC.
Pros
- Collaborative team integrates seamlessly with your own
- Great value for cost
- Focus on PPC with other services also offered
- Tons of experience with over a billion in ad spend
Cons
- Could do more A/B testing on copy
- Can be hard to understand marketing jargon with little explanation of terms
5. LoudMouth Media
Best for small businesses – 4.5/5 Rating
- Who Is It Best For: Small businesses
- What They Do Best: Full-service with content and on-page SEO
- Top Clients: Total Hockey, Tobermore, SSE Airtricity
- Pricing: $10,000 to $49,000 on average
Based in the UK, LoudMouth Media is a top 3% agency in 2022 and a Google Premier partner.
They offer every client a free audit to see where their company could improve and what LoudMouth can do for them.
Though they have experience in many different industries, a large portion of their clients are in the retail and eCommerce industries, making them the perfect fit for small online boutiques or brick-and-mortar shops.
By keeping up with the ever-changing algorithms and any new techniques on the market, LoudMouth can create effective PPC, remarketing, and display advertising campaigns.
Why Choose LoudMouth Media
LoudMouth’s can-do attitude, collaborative nature, and reasonable fee structure make them a great full-service option for small businesses looking for PPC marketing and more. They boast an impressive list of clients and a near-perfect referral rating on Clutch, making them a tried-and-true option for small businesses looking to step up their PPC efforts.
Pros
- Near-perfect referral rating on Clutch
- Informative, regular reporting keeps clients updated every step of the way
- Impressive, long list of clients
- Reasonable fees perfect for small businesses
Cons
- They will match your level of communication, so you have to proactively set the tone
- Full-service agency so they don’t focus just on PPC
Types of Digital Marketing Agencies
What Is a PPC Digital Marketing Agency?
A PPC digital marketing agency is a company that essentially handles a business’s PPC marketing strategy.
These agencies usually have a team of folks who are tasked with staying up-to-date on any changes to Google’s algorithms and tracking the success of various PPC campaigns to change keywords in the advertisements and help businesses rank higher.
PPC agencies can offer their services to a wide variety of clients, including dentists, lawyers, and small businesses.
They often offer PPC as part of a larger digital marketing strategy service, though this isn’t necessary.
Since they do often offer other digital marketing services, you can use these agencies to create a more cohesive brand presence to communicate the story of your company more effectively.
The goal is, of course, to drive up revenue and visibility by keeping your business at the front of your customer’s minds.
What Does a PPC Marketing Agency Do?
PPC marketing agencies do everything necessary to create a successful online paid advertising marketing campaign for their clients.
This can include an audit of your current strategy, creation of ads for Google and YouTube, and active analysis and monitoring of how well your PPC campaign is working, making edits to keywords as necessary.
They will try to maximize your return for minimum ad spend.
- Check out our guide on finding and choosing a PPC agency
How Much Does a PPC Marketing Agency Charge?
Since many PPC marketing agencies offer PPC as a part of a larger variety of services, it is hard to find clear pricing for these PPC marketing agencies.
Typically, a digital marketing agency will cost you anywhere from $10,000 per project to upwards of $500,000.
FAQs
Is it worth hiring a PPC marketing agency?
If you have it in your budget and want professionals to take over your PPC campaign, it is worth it to hire a PPC marketing agency. Many companies may not need/want one.
How do I choose a PPC marketing agency?
When choosing a PPC marketing agency, think about budget, needs, and goals. Some PPC marketing agencies offer full-service digital marketing strategy and implementation, allowing you to centralize PR and communication operations.
Which PPC marketing agency is best for small businesses?
LoudMouth Media is the best PPC marketing agency for small businesses.
Which PPC marketing agency is best for large businesses?
The Snow Agency is the best PPC marketing agency for large businesses.
Claire Fountain
