Geoff CuddTo get sponsored for fishing or hunting, build an audience that watches you regularly, then pitch the brands whose gear you already use, with your real view numbers.
Pro staff programs give discounts and gear. Paid sponsorships come once your videos get steady views.
Mudcast, which appears in examples below, is a Rev Management Group service that finds paid brand deals for fishing, hunting and boating YouTubers. Joining is free for creators.
Two kinds of fishing and hunting sponsorship
| Pro staff or ambassador | Paid creator sponsorship | |
|---|---|---|
| What you get | Discounts, free gear, sometimes a commission on sales | A fee per video, plus the product |
| What you give | Regular posts, using and talking up the gear, events | A sponsored segment or a full video on agreed dates |
| Who gets it | Anglers and hunters with a local or online following | Creators with steady views on YouTube, TikTok or Instagram |
| How you apply | A form on the brand’s site, or a local rep | Pitch the brand’s marketing team, or go through a manager or marketplace |
Most people start with pro staff and move to paid deals as their audience grows. You can do both at once, as long as the brands don’t compete.
What fishing and hunting brands look for
- Views, not followers. Brands look at how many people watch your recent videos, not how many once subscribed.
- An audience in their market. A US bait company wants US anglers.
- Steady uploads. A channel that posts twice a month is easier to plan around than one that posts in bursts.
- Gear you already use. A pitch for a rod you’ve fished for two seasons beats a cold ask.
- A clean record. Brands avoid anglers and hunters with game violations or public fights.
Our list of the best outdoor YouTubers shows what brands see: channels ranked by recent average views, not subscribers.
For a sense of the bar for paid deals: Mudcast takes creators with 20,000+ YouTube subscribers, 5,000+ average views on recent long-form videos and at least two uploads a month.
How to get sponsored for fishing, step by step
- Pick a lane. Bass, kayak, saltwater, ice or fly. Brands sponsor anglers whose audience matches their product.
- Post on a schedule. Two long-form videos a month is a workable start on YouTube.
- Fish the gear you want to be sponsored by, and say what you think of it honestly.
- Track your numbers every month: average views, watch time, audience country and age.
- Start local. Tackle shops, guides and boat dealers sponsor local anglers before national brands notice them.
- Build a one-page media kit with your average views, audience and two or three best videos.
- Apply to the pro staff programs of brands you already use, and pitch paid deals once your views are steady.
Tournament anglers have a second route.
Strong results at club and regional events get noticed by tackle and boat brands, and many sponsor anglers who finish well and represent the brand at weigh-ins.
How to get sponsored for hunting
Plan around the season
Hunting brands spend most of their budget before and during the seasons people hunt.
Pitch in the summer for fall content, and film scouting, gear prep and cooking in the off-season so your channel stays active all year.
Know YouTube’s firearms rules
YouTube’s firearms policy doesn’t allow content meant to sell firearms or certain accessories, or links to retail sites that sell them.
A sponsored segment with a “buy this rifle here” link can get a video removed.
The same policy bans live streams that show someone holding or handling a firearm, whether or not they fire it.
Sponsors that don’t sell guns, such as optics, apparel, trail cameras, boots and hunting apps, are much easier to run.
Read the full policy before you sign a firearm or ammunition deal.
How to pitch a fishing or hunting brand
- who you are and what you fish or hunt, in one line
- how long you’ve used their product, with a link to a video where it appears
- your average views on your last 10 videos and where your audience lives
- one specific idea, such as a full season testing their line
- your media kit
Keep it under 150 words. Follow up once after two weeks, then move on.
What to charge for a fishing or hunting sponsorship
No published guide we found breaks out fishing or hunting on its own.
At $20 to $30 per 1,000 views, a channel averaging 20,000 views would charge about $400 to $600 for a 60-second integration.
Charge more for a full dedicated video, usage rights (the brand running your footage as its own ad) and category exclusivity.
Our brand guide on how to sponsor YouTubers shows how brands work out what to pay.
Fishing and hunting brands with sponsorship programs
Mystery Tackle Box runs MTB:FC, an ambassador program with free gear and a personal code, and paid collaborations at its top tier.
Garmin, Newport, Dakota Lithium, Simms and Bear Archery also run creator, ambassador, pro staff or affiliate programs.
We scanned 439 recent videos on 30 outdoor channels to see which brands sponsor creators right now.
The full list, with each program’s terms and link, is on our page of outdoor brands that sponsor creators.
Mistakes that keep anglers and hunters unsponsored
- Leading with follower count instead of views.
- Asking for free gear before showing what you’d do with it.
- Pitching a brand whose competitor you’re already promoting.
- Promising content and posting it late, or not at all.
- Going quiet in the off-season.
- Posting anything that looks like a game or fishing violation. Brands check.
Get paid brand deals for your outdoor channel
Mudcast brings paid brand deals to fishing, hunting and boating creators. Joining is free, there’s no exclusivity, and Mudcast handles contracts, gear and payment.
Sources
- YouTube Help, firearms policy
- OutlierKit, YouTube sponsorship rates (2026), updated September 13, 2026
Frequently asked questions
How many followers do you need to get sponsored for fishing?
There’s no fixed number. Local shops and pro staff programs sponsor anglers with small but active followings.
Paid deals usually need steady views: Mudcast, for example, takes YouTube channels with 20,000+ subscribers and 5,000+ average views on recent long-form videos.
What is fishing pro staff?
Fishing pro staff is a brand program where anglers promote a company’s gear in exchange for discounts, free products or a commission.
Pro staff members usually post regularly, use the gear on the water and represent the brand at events. It’s rarely paid in cash.
Do hunting sponsors pay?
Some do. Ambassador and pro staff programs mostly pay in gear and discounts, while brands sponsoring YouTube hunting channels with steady views pay a fee per video.
In our October 2026 scan of outdoor channels, onX, OLLIN and PEAX Equipment sponsored the most hunting channels.
Can hunting YouTubers have gun sponsors?
Yes, with care. YouTube’s firearms policy doesn’t allow content meant to sell firearms or links to retail sites that sell them, and it bans live streams showing someone handling a firearm.
Read the policy before running a firearm or ammunition sponsor, and avoid direct buy links.
How do I ask a fishing company for a sponsorship?
Email their marketing or partnerships contact with who you are, how long you’ve used their product, your average views and audience location, one specific content idea and your media kit.
Keep it under 150 words and follow up once after two weeks.
Last updated: October 28, 2026
