Outdoor Brands That Sponsor Creators (2026 Data)

onX sponsors more outdoor YouTubers than any other brand we found.

It showed up on 7 of the 30 fishing, hunting, boating and camping channels we scanned in October 2026, followed by OLLIN, PEAX Equipment, Bluetti, Tecovas, Seat Cover Solutions and Tricer.

Four of the channels we scanned (Luke McFadden, Slick Stevie, Brandon Gross and Wayne the Boat Guy) work with Mudcast, a Rev Management Group service that matches outdoor brands with fishing, hunting and boating YouTubers.

How we found these brands

We read the descriptions of the latest 15 videos on 30 well-known outdoor YouTube channels, 439 videos in all. A brand counted only when the description tied it to a deal: a creator discount code, “sponsored by”, “presented by”, #ad, or a block the creator labeled as partners or discount codes.

Most of the channels come from our list of the best outdoor YouTubers.

Plain gear lists and Amazon links didn’t count. Neither did creators’ own brands, such as Googan Squad on its own channel.

Two limits to know. We only read descriptions, so ad reads spoken in the video but not listed below it were missed.

And 30 channels is a sample, not the whole outdoor market.

Outdoor brands sponsoring the most YouTube channels

Only seven outdoor brands showed up on more than one channel in our scan. Hunting brands dominate the list, because hunting channels run long code blocks of endemic sponsors.

Channels where the brand appeared with a code, “sponsored” or a partner label in recent video descriptions. Scan of 30 channels, October 2026.
Brand	What it sells	Channels	Seen on
onX	Hunting, off-road and fishing map apps	7	ElkShape, FLAIR, Hushin, Joe Robinet, Luke McFadden, Matt’s Off Road Recovery, The Hunting Public
OLLIN	Camera mounts for hunting and fishing	4	ElkShape, Fresh Tracks, Hushin, MeatEater
PEAX Equipment	Hunting packs and gear	3	ElkShape, Fresh Tracks, Hushin
Bluetti	Portable power stations	2	Brandon Gross, Catch Em All Fishing
Tecovas	Western boots and apparel	2	MeatEater, Slick Stevie
Seat Cover Solutions	Truck seat covers	2	Brandon Gross, Slick Stevie
Tricer	Shooting tripods	2	ElkShape, Hushin

Outdoor brands with creator, ambassador or affiliate programs

These outdoor brands run a program creators can apply to, checked on each brand’s own site on October 28, 2026. Most pay a commission on sales rather than a flat fee. Paid flat-fee deals usually come through direct pitches, managers or marketplaces.

Hunting

Brand	Program	Terms on the brand’s site
onX	Affiliate	Up to 20% on membership sales, through AvantLink. Its ambassador roster has no public application.
PEAX Equipment	Affiliate	10% of each sale, 30-day cookie. A separate pro program too.
Kings Camo	Affiliate	3% of qualifying sales, 30-day cookie.
Bear Archery	Affiliate and pro staff	Affiliate through AvantLink, rate not stated. Also a pro staff and event sponsorship page.
Sitka Gear	Affiliate	Through AvantLink, rate not stated.
MTN OPS	Affiliate	Rate not stated.
Vortex Optics	Affiliate	Pays on apparel and accessories only, not optics. 30-day cookie, rate not stated.
OLLIN	Pro program	For guides, outfitters and industry workers. No creator terms published.

Fishing and boating

Brand	Program	Terms on the brand’s site
Mystery Tackle Box	Ambassador (MTB:FC)	Free gear and a personal link or code. Higher tiers add a monthly tackle allowance, more commission and paid collaborations.
Garmin	Creators program	Commission on sales, rate not stated. Apply and wait for review.
Newport	Ambassador	Application form, no terms published.
Dakota Lithium	Affiliate and pro staff	Rate not stated.
Simms	Affiliate	Through AvantLink, rate not stated. A separate pro team.
Lund Boats	Pro staff	Roster page only, no public application.
Huk	Pro staff	Its help center said the 2025 pro staff team was already chosen. Nothing posted for 2026 when we checked.

Camping, power and gear

Brand	Program	Terms on the brand’s site
Bluetti	Affiliate	Up to 10%, 30-day cookie, $100 minimum payout.
BougeRV	Influencer commission	8% standard, up to 12% during some promotions.
Jackery	Affiliate	At least 5%.
EcoFlow	Affiliate	At least 5%, 7-day cookie.
YETI	Affiliate	Through Impact, 30-day cookie, paid once you reach $50. Rate not stated.
Tecovas	Affiliate	Through Impact, 30-day cookie. Rate not stated.

We couldn’t find a creator program on the brand’s own site for Seat Cover Solutions, Tricer, Lowrance, Can-Am or Stealth Cam. Those deals likely come from direct pitches.

Non-outdoor brands that sponsor outdoor creators

Big fishing and boating channels also run deals with brands outside the outdoor industry. In our scan, AG1 appeared on 4 channels, and BetterHelp and Saily on 3 each. Surfshark, Whatnot, Factor, Chime and Brooklyn Bedding each appeared on 2.

These brands buy reach, so they mostly sponsor channels with large, steady views. Hunting channels in our scan leaned almost entirely on outdoor brands.

How to get sponsored by an outdoor brand

Start with brands whose gear you already use on camera, and pitch them with your average views and one specific idea. Commission programs are open to most creators. Flat-fee deals need steady views.

Apply to the programs above for brands you actually use. A commission program is often how a brand first notices you.
Track which of your links and codes sell. Strong numbers are your best pitch for a paid deal.
Pitch the marketing team directly for flat-fee work, with your last 10 videos’ average views.
Don’t promote two competitors at once. Brands check.

Our guide on how to get sponsored for fishing and hunting covers pitching, rates and YouTube’s firearms rules step by step.

Want outdoor brands to come to you?

Mudcast brings paid deals from outdoor brands to fishing, hunting, boating and camping creators. Joining is free, there’s no exclusivity, and Mudcast handles contracts, gear and payment.

Apply to join Mudcast

Sources

Sponsor data comes from our scan of the latest 15 video descriptions on 30 outdoor YouTube channels, pulled October 25 to 28, 2026.

Program terms come from each brand’s own program page, linked in the tables above, checked October 28, 2026. Programs change often, so confirm terms on the brand’s site before you apply.

Frequently asked questions

Which outdoor brand sponsors the most YouTubers?

onX did in our October 2026 scan. It appeared with a code or partner label on 7 of 30 fishing, hunting, boating and camping channels, more than any other outdoor brand.

OLLIN was next on 4 channels and PEAX Equipment on 3.

Do outdoor brands pay creators or just send gear?

Both. Most outdoor brand programs, like onX, PEAX and Bluetti, pay a commission on sales made through your link or code.

Ambassador and pro staff programs often pay in gear and discounts. Flat fees per video usually go to creators with steady views who pitch directly or work through a manager or marketplace.

How much do outdoor affiliate programs pay?

Published rates in October 2026 ranged from 3% at Kings Camo to up to 20% at onX on membership sales.

PEAX Equipment pays 10%, Bluetti up to 10%, BougeRV 8% standard and Jackery and EcoFlow at least 5%. Many brands, including YETI, Sitka and Garmin, don’t publish a rate.

Which hunting brands sponsor YouTubers?

In our scan, onX, OLLIN, PEAX Equipment, Tricer, Kings Camo, MTN OPS and Bear Archery all appeared with codes or partner labels on hunting channels such as ElkShape, Hushin, Fresh Tracks and The Hunting Public.

Which fishing brands have ambassador programs?

Mystery Tackle Box runs MTB:FC, an ambassador program with free gear, a personal code and paid collaborations at its top tier.

Garmin, Newport, Dakota Lithium and Simms also run creator, ambassador, pro staff or affiliate programs. Huk’s 2025 pro staff team was closed to new applicants.

Last updated: October 28, 2026

Outdoor Brands That Sponsor Creators (2026)