Geoff CuddManaging Pinterest takes time: designing Pins, writing descriptions, researching keywords, and posting consistently. That’s where a Pinterest Virtual Assistant comes in.
A Pinterest VA is a remote professional who handles the day-to-day tasks of managing and growing your Pinterest presence, so you can stay focused on your business, not pin scheduling.
Here’s how to find, hire, and manage a Pinterest VA that helps your content work harder for you.
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- Tailored matches based on your needs
- Trial task before hiring
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In This Guide, You’ll Learn:
- What a Pinterest virtual assistant can help with
- Why hiring one can grow traffic and brand visibility
- How to write a job description and run interviews
- Tools to use for smooth collaboration
- Trial task ideas and what to expect at different price points
Table of Contents
- DDIY.co
- HireTalent.ph
- What Tasks Can a Pinterest Virtual Assistant Handle?
- Why Hire a Pinterest Virtual Assistant?
- Step-by-Step: How to Hire a Pinterest Virtual Assistant
- Fully Vetted Virtual Assistant - Without the Search
- Final Thoughts: Don’t Let Pinterest Become a Back-Burner Channel
- Fully Vetted Virtual Assistant - Without the Search
- Frequently Asked Questions
- Why Trust Us
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An added benefit of our relationships is that we always try to negotiate exclusive discounts for our visitors.
What Tasks Can a Pinterest Virtual Assistant Handle?
Pinterest isn’t about going viral overnight, it’s about consistency, visuals, and smart strategy.
A skilled virtual assistant can help you:
Content Creation & Design
- Design branded Pins in Canva
- Create fresh Pin variations from blog posts, products, or Reels
- Optimize Pin graphics for mobile and performance
SEO & Keyword Research
- Research Pinterest keywords
- Write optimized Pin titles and descriptions
- Add proper board names, tags, and alt text
Scheduling & Publishing
- Schedule Pins using Tailwind, Pinterest Scheduler, or Metricool
- Manage pinning frequency and daily publishing queues
- Upload Idea Pins, carousels, and video Pins
Account Optimization & Strategy
- Organize and optimize existing boards
- Create new boards based on keyword trends
- Update bio, profile image, and featured boards
Analytics & Reporting
- Track impressions, clicks, and saves
- Monitor best-performing Pins and content types
- Provide monthly traffic and engagement reports
Why Hire a Pinterest Virtual Assistant?
Hiring a Pinterest VA gives you more than just nice graphics.
It helps you grow your traffic and visibility with zero ad spend.
Grow Traffic Without Paid Ads
Pinterest drives traffic that converts, especially for ecommerce, coaching, and digital products. A VA can help you publish consistently and grow your reach.
Save Time and Stay Consistent
Designing Pins, researching keywords, and manually scheduling can eat up hours each week. A VA handles all of it while keeping your brand cohesive.
Affordable Support That Scales
Pinterest VAs cost significantly less than hiring a social media manager or agency. Most charge $7–$20/hour, or $600–$1,500/month, depending on output.
Step-by-Step: How to Hire a Pinterest Virtual Assistant
Step 1: Define the Role of a Pinterest VA
Start by identifying the core areas where you need help:
- Pin design and content repurposing
- Keyword research and SEO
- Scheduling and publishing
- Analytics tracking
- Profile and board organization
You don’t need to delegate everything at once; pick your top pain points and focus there.
Step 2: Choose Where to Hire Your Pinterest VA
Option | Pros | Cons |
|---|---|---|
| Freelance platforms | ||
| Pinterest VA agencies | ||
| Pre-vetted matching (DDIY) |
Not sure where to start? We can match you with a reliable Pinterest VA based on your niche, publishing needs, and visual style.
Fully Vetted Virtual Assistant - Without the Search
- Search is done for you - no job posting or inbox overload
- Every candidate is tested for the exact skills required for your role
- Fast, tailored matching - handpicked to meet your needs and budget
Step 3: Write a Pinterest VA Job Description
Your job post should attract VAs with Pinterest-specific experience and a creative eye for visuals.
What to Include:
- Your niche and content type (e.g., blog, ecommerce, coaching)
- Weekly publishing expectations
- Tools used (Tailwind, Canva, etc.)
- Time zone overlap (if any)
- Application instructions
Sample Job Description:
Title: Pinterest Virtual Assistant
Rate: $600 to $1,200/month
Hours: 10 to 15 hours/week
Time Zone: Flexible, but must hit weekly content deadlinesWe’re looking for a Pinterest VA to help us grow traffic through consistent Pin design, keyword optimization, and scheduling. You should have experience using Pinterest for business and know how to create visually appealing, SEO-optimized Pins.
Responsibilities:
- Design fresh Pins in Canva from blog posts or products
- Write keyword-rich Pin titles and descriptions
- Schedule Pins using Tailwind or Pinterest scheduler
- Track weekly analytics and share insights
- Suggest new boards and visual formats
Tools You’ll Use:
- Pinterest Business
- Tailwind or Metricool
- Canva
- Google Drive or Trello
How to Apply:
Send 2–3 sample Pins you’ve designed and a short Loom (under 2 minutes) walking through how you schedule Pins or research keywords.
Step 4: Ask Pinterest-Specific Interview Questions
These questions will help you identify VAs with real Pinterest marketing experience.
“Can you walk me through how you schedule Pins in Tailwind or Pinterest?”
- What you’ll learn: Familiarity with posting tools and daily workflow.
“How do you research Pinterest keywords for a new Pin?”
- What you’ll learn: Understanding of SEO strategy and user intent.
“What makes a high-performing Pin in your experience?”
- What you’ll learn: Design intuition and experience in analyzing analytics.
“How do you track performance or spot top content?”
- What you’ll learn: Analytical approach and reporting skills.
“Have you worked with bloggers, ecommerce brands, or coaches before?”
- What you’ll learn: Relevance to your industry or niche.
Step 5: Assign a Pinterest Trial Task
Trial tasks help you evaluate both design and strategic thinking.
Trial Task 1: Design 3 Pins from a Blog Post
- Prompt: Use the blog content and brand assets provided to design three Pins for different audiences or styles.
- What it tests: Design skill, branding consistency, creativity.
- Ideal outcome: On-brand Pins with readable text and a strong hook.
Trial Task 2: Write SEO Titles and Descriptions
- Prompt: Write 3 Pin titles and descriptions for the blog post above, using relevant keywords.
- What it tests: SEO skill, clarity, tone of voice.
- Ideal outcome: Keyword-rich, natural-sounding copy with a clear call to action.
Trial Task 3: Build a Weekly Pin Schedule
- Prompt: Use Tailwind or a spreadsheet to create a one-week schedule (10–15 Pins) across 5 boards.
- What it tests: Planning ability, consistency, and understanding of Pinterest strategy.
- Ideal outcome: Balanced pinning across boards with varied content types and proper spacing.
Trial Task 4: Suggest 3 New Boards
- Prompt: Review a sample brand’s profile and suggest three board ideas with names and descriptions.
- What it tests: Audience alignment and keyword strategy.
- Ideal outcome: SEO-friendly board ideas relevant to the brand’s content pillars.
Step 6: Set Tools and Expectations
Tool | Use Case |
|---|---|
| Tailwind | |
| Canva | |
| Trello/ClickUp | |
| Google Drive |
Set expectations around:
- How far in advance Pins should be scheduled
- How many new Pins you want per week
- Which types of content to prioritize
- Reporting format and frequency
Final Thoughts: Don’t Let Pinterest Become a Back-Burner Channel
Pinterest is one of the few platforms where your content can keep working for you months (or even years) after posting. But without consistency, optimization, and the right visuals, it’s easy for it to become an afterthought.
A trained Pinterest VA helps you stay visible, publish consistently, and turn blog posts or product pages into evergreen traffic, without draining your time.
If you’re serious about scaling with Pinterest, hiring a VA is one of the smartest ways to stay consistent and grow on autopilot.
Fully Vetted Virtual Assistant - Without the Search
- Search is done for you - no job posting or inbox overload
- Every candidate is tested for the exact skills required for your role
- Fast, tailored matching - handpicked to meet your needs and budget
Frequently Asked Questions
How much does a Pinterest virtual assistant cost?
Most Pinterest VAs charge between $7 and $20/hour, or $600 to $1,500/month, depending on experience and scope of work.
Do I need to provide design templates or brand assets?
Ideally, yes — share brand colors, fonts, logo, and examples. But a skilled VA can help you build a consistent style from scratch if needed.
Can they help grow my followers too?
Yes, but keep in mind that Pinterest traffic growth is more about impressions, clicks, and saves, not just followers.
What if I don’t have blog content or products to promote?
A Pinterest VA can help repurpose your Instagram posts, lead magnets, YouTube content, or even testimonials into Pins.
Can they work in Tailwind or Metricool?
Absolutely. Most Pinterest VAs are trained in Tailwind, and many use additional scheduling tools depending on your workflow.
What if I don’t know what boards or keywords to use?
A good VA can audit your profile and make SEO-based suggestions for boards, keywords, and Pin types to create.
Why Trust Us
This guide is based on real-world experience helping brands and creators delegate Pinterest marketing effectively. We've worked with dozens of Pinterest VAs across industries — from ecommerce to digital products to content creators.
Everything here reflects what actually works when hiring and onboarding a Pinterest virtual assistant — not theory or fluff. Use this guide to skip the trial-and-error and hire with confidence.
