If you're searching for writers with a particular area of expertise, WriterAccess might be a good option to consider.
WriterAccess is one of the largest freelance writer marketplaces and has a deep, searchable bench of writers in a variety of very specific niches.
In this review, I’m going to evaluate WriterAccess and break down a list of pros and cons for you.
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WriterAccess is the “Upwork of content writing” and a huge freelance writer marketplace. Their 15,000 writers support over 39,000 brands and 1,000 agencies with expertise in a large number of verticals.
Writers are primarily U.S. based and all native speakers.
They were first launched in Boston as a content marketing agency in 2005. And after a huge growth spurt they introduced the WriterAccess platform in 2010. Since then, they've been on the Inc. 5,000 list since 2014 and are used by big names like Microsoft, 3M, & AAA
When it comes to finding a writer, they have a robust search tool that allows you to find writers with experience in particular niches and user ratings.
How Does WriterAccess Work?
You pay a small monthly fee to access the platform (starting at $39/mo) and then you pay for content by the word based on a rate set by your writer. The platform offers things like advanced search, writer payments and communication, workflow tools, content strategists, access to images and more depending on the plan you choose.
You can choose from writers ranging from two to six stars on WriterAccess’ rating scale and the price averages 6-10 cents per word depending on writer rating and expertise.
They offer a 14 day free trial and a 30 day money back guarantee on any content ordered in case you are not completely satisfied with their work.
You can find writers specializing in blogs, product descriptions, or specific industries. They even offer translators. You can have your writer create something from the notes you give them or have them do in depth research.
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Check out my full list of pro’s and con’s below:
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Pros: Here’s what I like about WriterAccess
- Ability to hire expert writers in very particular fields and specialties.
- Talent pre-vetting and star rating system for writers.
- WriterAccess performs rigorous screening on applicants' education, writing expertise, knowledge of SEO and social media, and the extent of their online authority. All writers must be native English speakers, and talent applications are accepted only from residents of the US, UK, New Zealand, Australia, Canada, South Africa and the Republic of Ireland. Clients can select writers based upon country and state.
- WriterAccess requires multiple forms of photo ID and also monitors changes in IP addresses during talent login. Writers are assigned 2, 3, 4, 5 or 6 stars depending on their profile details, industry experience and demonstrated writing proficiency. Writers' star levels can increase and decrease depending on the algorithmic scoring of completed orders, client reviews, and blind editor ratings on the platform.
- All content has a money back guarantee (if you don’t like the work and revisions, they will replace it with another writer or refund you)
- AI driven search function – you can narrow search based on profiles and keywords. You can also post a job and have people apply.
- You can escalate any issues to a customer success specialist. And if you can’t find the type of expert writer you want with search, they can dive deeper and help find specific experts for you.
- Very comprehensive dashboard for search and management of individual or teams of writers.
- Posts come with up to 2 royalty free images. You can pay for additional royalty free images, or premium stock photos from Getty or Shutterstock.
- You can keep using your favorite writers for consistency.
Cons: Here are the only things I don’t like about WriterAccess
- Having a huge platform does come with some challenges. While every writer is vetted, you may have to try out a couple candidates to find one you like (see: how to hire a blog writer). Some smaller platforms choose candidates for you, but you must choose yourself on WriterAccess (unless you upgrade to the premium, managed service).
- There is a platform fee in addition to paying by the word.
- Variable per word writing costs may make budgeting harder than some blog writing services who charge a fixed rate per month.
Alternatives to WriterAccess
If you are looking for more content writing options, we’ve reviewed the top alternatives to WriterAccess:
- Content Cucumber – Read our review
- SEOButler – Read our review
- SEO Content Hero – Read our review
- Panda Copy – Read our review
- Fiverr – Read our review
Also, check out our content writing services comparison which breaks down each of these providers and our top pick.