Teachable completely restructured its pricing in 2026, moving from the old Basic/Pro/Pro Plus plan names to three tiers: Starter, Builder, and Growth, plus an unpriced Custom tier for larger teams. If you've seen older pricing guides, everything has changed: plan names, prices, product limits, and student caps are all different.
In this article, we'll break down what you get on each plan, the fees to watch out for, and which plan makes the most sense for your stage of business.
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Teachable Pricing Plans (2026)
Teachable has three published paid plans plus an unpriced Custom tier, and there is no free plan. All paid plans include up to 1TB of video storage, a custom domain, and access to Teachable's AI tools. Annual billing saves 22% across all tiers.
| Plan | Monthly | Annual | Transaction Fee | Products / Students |
|---|---|---|---|---|
| Starter | $39/mo | $29/mo | 7.5% per sale | 5 products / 100 active students |
| Builder | $89/mo | $69/mo | 0% | 10 products / 1,000 active students |
| Growth | $189/mo | $139/mo | 0% | 50 products / 5,000 active students |
| Custom | Contact sales | Contact sales | 0% | Negotiated |
Every plan comes with a 7-day free trial and a 30-day money-back guarantee. You can switch plans at any time on monthly billing. Annual billing locks you into your chosen plan for the year but saves 22% versus monthly.
Understanding Teachable Pricing
The most important thing to understand about Teachable's pricing is that the transaction fee on the Starter plan is not optional and applies to every sale. At 7.5%, a $100 course sale costs you $7.50 before payment processing fees. For creators selling consistently, the math on upgrading to Builder usually works quickly: if your monthly transaction fees on Starter exceed the $40 gap between the two on annual billing ($29 versus $69), upgrading pays for itself immediately.
Every paid plan also incurs standard payment processing fees from Teachable:pay (powered by Stripe): 2.9% + 30 cents per US credit or debit card transaction, and 3.9% + 30 cents for international card payments. These apply on top of any platform transaction fee and are separate from Teachable's plan cost.
Teachable Plan Features

Starter Plan: $39/month ($29/month annually)
Teachable's entry paid plan. Good for testing your first course idea with a small audience, but the 7.5% transaction fee limits profitability as you grow.
Includes:
- Up to 5 published products (courses, digital downloads, or coaching)
- Up to 100 active students
- Up to 1TB of video storage
- Custom domain
- Basic email marketing tools
- AI curriculum and quiz generators
- Teachable:pay payment processing
- 7-day free trial
Does not include: 0% transaction fees, affiliate program, completion certificates, custom branding removal, or live chat support.
Builder Plan: $89/month ($69/month annually)
My recommended starting plan for anyone serious about selling. The jump from Starter to Builder removes all transaction fees, which alone often covers the higher monthly cost within the first few sales.
Includes everything in Starter, plus:
- 0% platform transaction fees
- Up to 10 published products
- Up to 1,000 active students
- Affiliate program
- Custom domain (Teachable branding removed)
- Completion certificates
- Coupon codes
- Upsells and order bumps
- Drip content scheduling
- Third-party integrations (ConvertKit, Mailchimp, ActiveCampaign, Zapier)
Growth Plan: $189/month ($139/month annually)
Built for established creators running multiple courses or academies with a larger student base. Adds team tools and more advanced management features.
Includes everything in Builder, plus:
- Up to 50 published products
- Up to 5,000 active students
- White-label branding removal
- Bulk student import and export
- Advanced reporting and analytics
- Up to 5 admin users
- Live chat support
Custom Plan: Contact Sales
Teachable does not publish a price for its top tier. If you outgrow the Growth caps on products, admin seats, or active students, the Custom column on Teachable's pricing page is a quote from their sales team rather than a self-serve upgrade.
Worth knowing before you plan around it: Teachable stopped publishing an “Advanced” plan. If you see a $399 per month Advanced tier quoted in an older pricing guide, that plan no longer exists.
What's Included Across All Paid Plans
- Up to 1TB of video storage
- Custom domain connection
- Teachable:pay (native payment processing with Stripe, PayPal, Apple Pay, Google Pay, Afterpay, Klarna)
- AI curriculum generator, quiz generator, summary generator, and subtitle generator
- Student iOS and Android mobile apps
- EU VAT handling (automatic calculation, collection, and remittance)
- Flexible payment options for students, including installment plans and subscriptions
- 7-day free trial and a 30-day money-back guarantee
Fees to Know Before You Sign Up
Platform Transaction Fees
- Starter plan: 7.5% per sale
- Builder, Growth, and Custom: 0%
Payment Processing Fees (all plans)
- US credit and debit cards: 2.9% + $0.30 per transaction
- International credit and debit cards: 3.9% + $0.30 per transaction
- International PayPal: 4.4% + $0.30 per transaction
These processing fees are standard across the payment industry and are charged by Stripe, not Teachable. They apply on top of any platform transaction fee.
Payout Fee
Teachable charges $0.25 per payout batch. If you batch payouts monthly, this is negligible. Daily payouts would add up more quickly. Most creators opt for weekly or monthly schedules to minimize this cost.
Does Teachable Have a Free Plan?
No. Teachable retired its free tier and now describes itself as a paid service in its own pricing FAQ. Older guides (including an earlier version of this one) describe a free plan capped at 1 product and 10 students with a 10% plus $1 fee per sale. That plan is gone. What you get instead is a 7-day free trial on any plan, backed by a 30-day money-back guarantee, so there is still a way to try Teachable without keeping it.
Does Teachable Have a Contract?
No. Monthly billing has no contract and you can switch or cancel at any time. Annual billing locks you into your chosen plan for 12 months at the lower rate. You can upgrade mid-year on an annual plan but cannot downgrade until renewal.
Which Teachable Plan Should You Choose?

Start with the 7-day free trial on any plan to get familiar with the interface before committing.
Choose Starter ($29/month annually) if you're testing your first course idea with a small audience and want to keep upfront costs low. Just be aware the 7.5% fee will eat into revenue as sales grow. Once your monthly transaction fees exceed $40, upgrading to Builder is cheaper overall.
Choose Builder ($69/month annually) for most creators. It's the first plan with 0% transaction fees, includes an affiliate program and completion certificates, and allows up to 5 products and 1,000 students. This is the sweet spot for creators who are actively selling and want to grow without losing revenue to platform fees.
Choose Growth ($139/month annually) if you're running multiple courses, need room for up to 5,000 active students, or need a team of up to 5 admins managing your school. The white-label branding removal and bulk student management tools are the main upgrade over Builder.
Talk to sales about a Custom plan only once you have genuinely outgrown Growth, meaning more than 50 products, more than 5,000 active students, or more than 5 admin seats. Teachable does not publish this pricing, so treat it as a negotiation rather than a listed upgrade.
Read our full Teachable review for a complete breakdown of pros, cons, and how it compares to other platforms like Thinkific and Kajabi.






