The Best Freelance Websites for Hiring Marketing Talent (2025 Recommendations)

Hiring a digital marketer is extremely valuable, ours helped us generate leads and sales (83% say video helped generate leads), and scale our business. However, finding the right one online can feel like shooting fish in a barrel. It is crucial to find freelancers who have the specific skills and industry experience you need.

Searching for freelance marketing specialists on job sites will only be effective if you choose the right ones. Freelance platforms offer a curated network of professionals and can significantly streamline the hiring process.

After trying out dozens of freelance marketing platforms, I’m reporting back with my best finds to streamline your hiring process.

Benefits of Hiring Freelancers

Gain access to specialized talent from around the world

One of the most significant advantages of hiring freelancers is the ability to tap into specialized talent from around the world. With the rise of remote work, businesses are no longer limited to local talent pools. Instead, they can access a global network of skilled professionals who bring diverse expertise to the table. Whether you need a marketing strategist, a graphic designer, or a social media manager, hiring freelancers allows you to find the best fit for your project, regardless of geographical boundaries. This global reach can give your business a competitive edge by bringing in unique perspectives and specialized skills that may not be available locally.

Manage varying project sizes with minimal commitment

Freelancers offer unparalleled flexibility, making them ideal for businesses with varying project sizes. Whether you have a short-term project or need ongoing support, you can hire freelancers on a project-by-project basis. This approach allows you to scale your marketing efforts up or down as needed without the long-term commitment of a full-time employee. Additionally, hiring freelancers enables you to test their capabilities on smaller projects before committing to larger, more complex tasks. This flexibility helps mitigate risks and ensures that the freelancer is a good fit for your business needs.

Pay less for top talent

Cost-effectiveness is another compelling reason to consider hiring freelancers. Unlike full-time employees, freelancers typically work on a project-by-project basis, meaning you only pay for the work completed. This can be particularly beneficial for businesses with limited budgets. Freelancers often have lower overhead costs compared to traditional employees, which can translate into significant savings for your business. By hiring freelancers, you can access top-tier talent without the financial burden of a full-time salary, benefits, and other associated costs.

Our Favorite Freelance Websites for Hiring Marketing Talent

• MarketerHire – Best for Growth Marketers
• Upwork – Best for General Marketing Talent
• GrowTal – Best for Paid Ads & CMOs
• Mayple – Best for eCommerce Marketing
• Fiverr – Best for Specific Marketing Skills
• Guru – Best for Diverse Marketing and Development Work
• Freelancer.com – Best for Diverse Marketing Projects
• PeoplePerHour – Best for Quick Freelance Marketing Help

Best for Growth Marketers

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MarketerHire

• Strength in brand marketing and growth marketing
• High-level U.S. resources as well as low-cost, overseas marketing assistants available
• 48-hour talent matching, with 75% of clients hiring their first match.

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Best for Paid Ads & CMO's

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Growtal

• Strength in fractional CMO's, paid social and search ads, and affiliate programs.
• Specialties in SEO, content, and email marketing
• No minimum hours for contractors to help you start on a small budget

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Best for eCommerce Marketing

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Mayple

• Strength in eCommerce, influencer marketing, and growth marketing
• Detailed marketing audits available
• Fixed price marketing packages and 48-hour talent matching

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Need to find work as a digital marketer? Check out our list of the best places to find work.

Best Freelance Websites for Digital Marketing: Comparison Table

1. MarketerHire

Best for growth marketers – 4.5/5 Rating

MarketerHire makes it easy to hire great marketers.

The talent team behind MarketerHire is constantly finding and recruiting the best freelance marketing experts to freelance on their platform. They have fantastic experience, proven expertise, and excellent communication.

Some of the types of freelancers that you can get paired with on MarketerHire include growth marketers, paid search marketers, Shopify marketers, and SEO experts.

MarketerHire will also hand-match you to a digital marketer that fits your project and budget in 48 hours. Most of their client projects are kicked off within a week. Their pricing is very straightforward and they don’t lock you into a long-term contract. Like any other hire, you can do hourly, part-time, or full-time positions.

The big advantage of using MarketerHire over other freelancing websites is that they have a talent team is dedicated to finding and recruiting the best marketers to freelance on their platform. They have a rigorous freelancer screening process and accept less than 5% of the marketers who apply for their platform. This saves businesses time and money as they have faster implementation and higher retention times.

• Read our MarketerHire review

MarketerHire Features

• 48-hour talent matching
• Qualified U.S. based talent (accepts only the top 5% of applicants)
• Work with talent hired by MarketerHire
• Hourly, part-time, or full-time positions

Visit MarketerHire

2. Upwork

Best overall freelance website for finding marketing talent – 4.5/5 Rating

Upwork, formerly known as Odesk, is one of the most popular freelancing sites for marketers.

Upwork lets you view each candidate’s profile and overall rate, which makes checking each freelancer’s qualifications much more efficient. You have the power to reach out to a freelancer of your choice, and communicating over the browser and mobile app is very intuitive.

You start by posting a job with all of your desired specifications in the description. Upwork then analyzes your needs and sorts through their thousands of freelancers to select the right fit. This makes finding freelancers with the right specialization and expertise straightforward. You’ll then receive a shortlist of Upwork’s best candidates for you to choose from.

Freelancers can either be paid by the hour or per project. Developers typically use the site for short-term jobs, recurring work with a specific client, or even full-time contract work. This means you’ll be able to find developers for a variety of different projects at varying tenures.

• Read our Upwork Review

Upwork Features

• Offers a wide range of freelancers
• Freelancers can apply directly to your job postings

Visit Upwork

3. GrowTal

Best for hiring paid social experts (Google, Facebook, Tiktok, Instagram) – 4.2/5

When you’re hiring a marketing freelancer, you’re looking for someone who is not only qualified and capable but someone who can really feel like a part of the team. GrowTal is a company that gets it.

They meet with you directly and get a feel for what your company needs. From there, they contact a few of their extensive list of quality freelance talent and marketing specialists that they think would be a good fit for your marketing needs. They present you with three to five marketing specialists within two business days and you can then interview and eventually hire one of them.

This company is a good choice if you don’t have the time or knowledge to search through the pages of freelancers on other sites, but need to fill the gaps of your digital marketing team ASAP.

• Read our GrowTal review

GrowTal Features

• Specializes in fractional CMOs and paid ads

GrowTal has shared an exclusive $125 off your first invoice coupon.  Use the button below and enter DDIY125 when registering.

Visit GrowTal

4. Mayple

Best for hiring e-commerce marketing experts – 4/5 Rating

Mayple is a freelance website that connects talented digital marketers with businesses that are looking to grow rapidly.

Unlike more generic freelance marketplaces such as Fiverr and Upwork, Mayple vets all signups and provides ratings of their skill sets. They then provide an onboarding questionnaire to help connect businesses with the best possible marketing resource.

Mayple is dedicated to providing the best possible marketing results for your unique business needs. That’s why they learn about your business needs before planning a tailor-made digital marketing strategy to reach your goals.

Many of Mayple's marketers have worked for the world’s leading agencies and companies. However, they dig even deeper to ensure the best possible talent is available on their platform. Mayple vets marketers based on a data-driven scoring system. Only those with proven experience and skills will make the cut and join the Mayple talent pool.

• Read our Mayple review

Mayple Features

• Fixed-price packages
• Heavily-screened talent
• Rates talents’ skill sets

Visit Mayple

5. Fiverr

Best for finding specific marketing skills – 4/5 Rating

As one of the largest freelancing job boards on the web, Fiverr is a proven platform for finding freelance work and connecting with prospective freelancers.

The site aims to streamline the process of connecting a wide variety of expert market marketers with clients in a way that’s efficient for both sides.

You can contact a marketing professional by selecting their profile if you think you’ve found a good fit. Once the terms for a project are finalized, clients pay the marketer upfront. You have about three days to read over the finished product and decide whether to accept a project submission or reject it to get a refund.

Clients look through the site’s list of freelance marketers by using its robust filter tools to find the right fit. You can filter freelancers based on their price range, body of work, and much more.

Fiverr is great for finding marketers with a specific skill set, as the site has categories for practically any type of marketing need including.

For example, if you click on the digital marketing link on their database of gigs, you can find dozens of categories, including social media marketing, SEO, PR, email marketing, SMS marketing, and many more.

For example, under social media marketing, you can hire a Fiverr freelancer to create a LinkedIn page. Or, you could hire someone to manage you Twitter account. Or you could hire someone to upload your YouTube videos for you. The possibilities are endless!

• Read our Fiverr review

Fiverr Features

• Large range of freelancers and niche marketing services
• Clients can connect with freelancers offering the services they need

Visit Fiverr

6. Guru

Best for diverse marketing and development work – 3.9/5 Rating

Guru is a freelancing site that houses job listings for anything from programming and development work to administrative and marketing work. They have over 500,000 current freelancers able to provide marketing services that can either be paid for contract work or even for long-term positions.

Clients can browse through Guru’s freelancer list and select “Sales and Marketing” as their main category, giving them access to a diverse pool of qualified freelancers who can quickly respond to job postings.

If you find a freelancer you like, you can simply contact them and start ironing out the details. Alternatively, you can post a job on Guru’s job board and wait for developers to reach out to you.

Guru provides jobs for a variety of clients around the world, with no shortage of work on their site at any time. Once you’re paired with a freelancer, Guru provides dedicated “WorkRooms” that you can use to collaborate with your developer or programmer.

Guru Features

• WorkRooms for collaboration
• A wide array of job categories
• Browse freelancers or post a job listing

Visit Guru

7. Freelancer.com

Best for diverse marketing projects – 3.8/5 Rating

Founded back in 2009, Freelancer.com is one of the oldest freelancing websites that brings a huge population of talented marketers to one location online.

To hire on Freelancer.com, you can use search filters to ensure the candidates will be qualified for the exact job you need. You can reach out to designers directly or post a job listing to allow for open applications. As a bonus, there’s also the option to host contests where freelancers worldwide pitch their ideas so you can choose the best one.

Freelancer.com allows designers to create detailed portfolios, which gives you more content to screen as you make your selection. They also conduct exams to verify the freelancers’ skill sets and relay that back to you. If you ever have a dispute, there’s a streamlined system designed to resolve issues quickly.

• Read our Freelancer Review

Freelancer Features

• Ability to host contests and choose the best idea
• Detailed freelancer portfolios
• Issue resolution system

Visit Freelancer.com

8. PeoplePerHour

Best for quick freelance marketing help – 3.7/5 Rating

PeoplePerHour is a freelance job board that allows users to hold contests for specific projects akin to that of a job listing. It also provides a comprehensive list of qualified candidates experienced in a wide range of marketing expertise, making it easier to connect with potential freelancers.

Freelancers can also hold offers on PeoplePerHour, which users can engage with for lower prices to see if a developer is right for them based on what’s essentially a sample of their abilities. Communication is made simple on the site, as users can track progress and provide feedback on any given project.

With an easy-to-use interface and an intuitive payment system, People Per Hour is a great choice for users looking to source some quick freelance marketing help.

People Per Hour Features

• Easy contest feature
• Streamlined communication
• Intuitive payment system
• Easy-to-use dashboard

Visit PeoplePerHour

Best Practices for Hiring Freelancers

Outline a detailed contract

When hiring freelancers, it’s crucial to outline a detailed contract that clearly defines the scope of work, payment terms, and expectations. A well-drafted contract should include specifics such as the project timeline, milestones, and deliverables. It should also detail the payment structure, including any penalties for late payment. This level of detail helps prevent misunderstandings and ensures that both parties are aligned on the project’s objectives. Additionally, including a non-disclosure agreement (NDA) in the contract can protect sensitive information and ensure that the freelancer does not disclose confidential information to third parties.

By adhering to these best practices, businesses can ensure a successful freelance hiring experience. Whether you’re looking to manage varying project sizes with minimal commitment or pay less for top talent, hiring freelancers can be a strategic move that offers flexibility, cost savings, and access to specialized talent from around the world.

Is It Worth Hiring Freelance Marketing Experts?

It’s absolutely worth it to hire a digital marketer, especially a freelance one.

As any business owner knows, a good marketing strategy is essential to the success of a business and almost all marketing is done digitally these days. A good digital marketer has the experience and tools to know how to make your business stand out from the crowd and keep customers coming back.

A freelance marketer is far more affordable than hiring a digital marketing agency and you’re able to get a more personalized, one-on-one relationship with your marketer. This makes it the perfect choice for small businesses that want to improve their digital marketing strategy, including social media management.

Read our guide on the best freelance websites for hiring talent to grow your business.

See if a marketing agency is right for you instead of a freelancer >>

How Much Does It Cost to Hire a Digital Marketer?

Since “digital marketer” is such a vague title, the cost of hiring one can vary greatly depending on the type of digital marketer you want to hire.

For instance, job seekers looking for freelance opportunities as copywriters, who will write blog posts or social media captions for your business, will cost you about $25-$40 per hour. A chief marketing officer, on the other hand, will cost about $200 to $500 per hour or up to $500,000 per year.

For a full list of average digital marketing rates, check out our marketing job salary breakdown or our agency pricing breakdown.

• Check out our guide on choosing between an internal marketing team or outsourcing to an agency

Best Freelance Platforms by Category

Looking for more of the best freelance websites to post job opportunities or need to browse by category? Check out our below freelance website reviews to either expand your portfolio or hire a freelancer for your next project.

Frequently Asked Questions

What does a freelance marketer do?

Freelance marketers help companies and businesses promote their brands to generate leads and sales. They accomplish this by strategizing, designing, developing, and launching both direct and digital marketing campaigns, including graphic design services.

How much does a freelance marketer charge?

Rates for freelance marketers vary based on a number of different factors. On average, businesses can pay between $30-$150 per hour when hiring a marketing expert. Because marketing is predicated on results, ultimately businesses should consider how much they should pay a freelancer based on what they expect to get in return.

How do I find a good freelance marketer?

To find a qualified freelance marketer, you must determine your marketing needs, set your budget, post a job listing and/or search through freelancers on the sites above, and set up job alerts to stay informed about new opportunities that match your criteria. From there, you should chat with them to better understand their experience and interest in your role before hiring!

Ready to Find Your Next Freelance Marketer?

While this list is not exhaustive of all the platforms for finding qualified freelance marketers, it’s representative of some of the best that we were able to find.

Understand your budget and specific needs, then leverage the sites mentioned above to track down the right candidate for your business today.

Check out our complete guide on marketing agencies vs. freelancers here.