Hiring a digital marketer is extremely valuable, especially if you’re looking to increase brand exposure, generate leads and sales (83% say video helped generate leads), and scale your business. However, finding the right one online can feel like shooting fish in a barrel.
Searching for freelance marketing specialists on job sites will only be effective if you choose the right ones. In this article, we’ll be outlining the best sites to find freelance digital marketers so you can optimize your search and find the right candidate.
Need to find work as a digital marketer? Check out our list of the best places to find work.
Highest Quality Marketing Talent
Read our guide on the best freelance websites for hiring talent to grow your business.
Best Freelance Websites for Digital MarketingVisit MarketerHire
MarketerHire makes it easy to hire great marketers.
The talent team behind MarketerHire is constantly finding and recruiting the best marketers to freelance on their platform. They have fantastic experience, proven expertise, and excellent communication.
Some of the types of freelancers that you can get paired with on MarketerHire include:
- Amazon Marketer
- Brand Marketer
- Content Marketer
- Email Marketer
- Growth Marketer
- Paid Search Marketer
- Paid Social Media Marketer
- Shopify Marketer
- SEO Expert
- Social Media Manager
MarketerHire will also hand-match you to a digital marketer that fits your project and budget in 48 hours. Most of their client projects are kicked off within a week. Their pricing is very straight-forward and they don't lock you into a long-term contract. Like any other hire you can do hourly, part-time, or full-time positions.
The big advantage to using MarketerHire over other freelancing websites is that they have a talent team is dedicated to finding and recruiting the best marketers to freelance on their platform. They have a rigorous freelancer screening process and accept less than 5% of the marketers that apply for their platform. This saves businesses time and money as they have faster implementation and higher retention times.
- Read our MarketerHire review
Best for hiring e-commerce marketing expertsVisit Mayple
Mayple is a freelance website that helps connect talented digital marketers with business that are looking to grow rapidly.
Unlike more generic freelance marketplaces such as Fiverr and Upwork, Mayple vets all signups and provides ratings of their skillsets in a process. They then provide an onboarding questionnaire to help connect businesses with the best possible marketing resource.
Mayple is dedicated to providing the best possible marketing results for your unique business needs. That’s why they learn about your business needs before planning a tailored-made digital marketing strategy to reach your goals.
Many of Mayple's marketers have worked for the world’s leading agencies and companies. However, they dig even deeper to ensure the best possible talent is available on their platform. Mayple vets marketers based on a data-driven scoring system. Only those with proven experience and skills will make the cut and join the Mayple talent pool.
- Read our Mayple review
Best for hiring paid social experts (Google, Facebook, Tiktok, Instagram)
GrowTal has shared an exclusive $125 off your first invoice coupon. Use the button below and enter DDIY125 when registering.Visit GrowTal
When you’re hiring a marketing freelancer, you’re looking for someone who is not only qualified and capable but someone who can really feel like a part of the team. GrowTal is a company that gets it.
Their approach is to meet with you directly and get a feel for what your company needs. From there, they contact a few of their extensive list of quality marketing specialists that they think would be a good fit for your marketing needs. They present you with three to five marketing specialists within two business days and you can then interview and eventually hire one of them.
This company is a good choice if you don’t have the time or knowledge to search through the pages of freelancers on other sites, but need to fill the gaps of your digital marketing team ASAP.
- Read our GrowTal review
Best overall freelance website for finding marketing talentVisit Upwork
Upwork, formerly known as Odesk, is one of the most popular freelancing sites for marketers.
Upwork lets you view each candidate’s profile and overall rate, which makes checking each freelancers’ qualifications much more efficient. You have the power to reach out to a freelancer of your choice, and communicating over the browser and mobile app is very intuitive.
You start by posting a job with all of your desired specifications in the description. Upwork then analyzes your needs and sorts through their thousands of freelancers to select the right fit. You’ll then receive a shortlist of Upwork’s best candidates for you to choose from.
Freelancers can either be paid by the hour or per project. Developers typically use the site for short-term jobs, recurring work with a specific client, or even full-time contract work. This means you’ll be able to find developers for a variety of different projects at varying tenures.
- Read our Upwork Review
As one of the largest freelancing job boards on the web, Fiverr is a proven platform for connecting with prospective freelancers. The site aims to streamline the process of connecting a wide variety of expert market marketers with clients in a way that’s efficient for both sides.
You can contact a marketing professional by selecting their profile if you think you’ve found a good fit. Once the terms for a project has been finalized, clients pay the marketer upfront. You have about three days to read over the finished product and decide whether to accept a project submission or reject it to get a refund.
Clients look through the site’s list of freelance marketers by using its robust filter tools to find the right fit. You can filter freelancers based on their price range, body of work, and much more.
Fiverr is great for finding marketers with a specific skill set, as the site has categories for practically any type of marketing need. For example, if you click on the digital marketing link on their database of gigs, you can find dozens of categories including:
- Social Media Marketing
- Search Engine Optimization (SEO)
- Social Media Advertising
- Public Relations
- Content Marketing
- Podcast Marketing
- Video Marketing
- Email Marketing
- Search Engine Marketing (SEM)
- Display Advertising
- Marketing Strategy
- Web Analytics
- Book & eBook Marketing
- Influencer Marketing
- Community Management
- Local SEO
- E-Commerce Marketing
- Affiliate Marketing
- Mobile App Marketing
- Music Promotion
- Text Message Marketing
- & More
If the above list seems extensive — you're in for a treat. When you dig into each category, you'll find that there are thousands of sub-services. For example, under social media marketing, you can hire a Fiverr freelancer to create a LinkedIn page. Or, you could hire someone to manage you Twitter account. Or you could hire someone to upload your YouTube videos for you. The possibilities are endless!
- Read our Fiverr review
Founded back in 2009, Freelancer.com is one of the oldest freelancing websites that brings a huge population of talented marketers to one location online.
To hire on Freelancer.com, you can use search filters to ensure the candidates will be qualified for the exact job you need. You can reach out to designers directly or post a job listing to allow for open applications. As an added bonus, there's also the option to host contests where freelancers pitch their ideas so you can choose the best one.
Freelancer.com allows designers to create detailed portfolios, which gives you more content to screen as you make your selection. They also conduct exams to verify the freelancers' skill sets and relay that back to you. If you ever have a dispute, there's a streamlined system designed to resolve issues quickly.
- Read our Freelancer Review
PeoplePerHour is a freelance job board that allows users to hold contests for specific projects akin to that of a job listing. It also provides a comprehensive list of qualified candidates experienced in a wide range of marketing expertise.
Freelancers can also hold offers on PeoplePerHour, which users can engage with for lower prices to see if a developer is right for them based on what’s essentially a sample of their abilities. Communication is made simple on the site, as users can track progress and provide feedback on any given project.
With an easy-to-use interface and an intuitive payment system, People Per Hour is a great choice for users looking to source some quick freelance marketing help.Visit Guru
Guru is a freelancing site that houses job listings for anything from programming and development work to administrative and marketing work. They have over 500,000 current freelancers able to provide marketing services that can either be paid for contract work or even for long term positions.
Clients can browse through Guru’s freelancer list and select “Sales and Marketing” as their main category. Here, you’ll have the ability to drill down into multiple subcategories including:
- Web / Digital Marketing
- General Marketing
- Analysis / Data / Strategy / Plans
- General Sales
- Customer Relations
- Industry Specific Expertise
- Lead Generation
- Content / Copywriting
- Call Centers / Telemarketing
- Public Relations (PR)
- Concepts / Creative Direction
- Affiliate & Referral Programs
If you find a freelancer you like, you can simply contact them and start ironing out the details. Alternatively, you can post a job on Guru’s job board and wait for developers to reach out to you.
Guru provides jobs for a variety of clients around the world, with no shortage of work on their site at any time. Once you’re paired with a freelancer, Guru provides dedicated “WorkRooms” that you can use to collaborate with your developer or programmer.
Is It Worth Hiring a Digital Marketer?
It’s absolutely worth it to hire a digital marketer, especially a freelance one.
As any business owner knows, a good marketing strategy is essential to the success of a business and almost all marketing is done digitally these days. A good digital marketer has the experience and tools to know how to make your business stand out from the crowd and keep customers coming back.
A freelance marketer is far more affordable than hiring a digital marketing agency and you’re able to get a more personalized, one-on-one relationship with your marketer. This makes it the perfect choice for small businesses that want to improve their digital marketing strategy.
If you're not sure whether to dive into the online marketing world, check out these digital marketing statistics; it may help with the decision making process.
How Much Does It Cost to Hire a Digital Marketer?
Since “digital marketer” is such a vague title, the cost of hiring one can vary greatly depending on the type of digital marketer you want to hire.
For instance, a copywriter who will write blog posts or social media captions for your business will cost you about $25-$40 per hour. A chief marketing officer, on the other hand, will cost about $200 to $500 per hour or up to $500,000 per year.
Best Freelance Websites by Category
Looking for more of the best freelance websites but need to browse by category? Check out our below freelance website reviews to either expand your portfolio or hire a freelancer for your next project.
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Frequently Asked Questions
What does a freelance marketer do?
Freelance marketers help companies and businesses promote their brands to generate leads and sales. They accomplish this by strategizing, designing, developing, and launching both direct and digital marketing campaigns.
How much does a freelance marketer charge?
Rates for freelance marketers vary based on a number of different factors. On average, businesses can pay between $30-$150 per hour when hiring a marketing expert. Because marketing is predicated on results, ultimately businesses should consider how much they should pay a freelanced based on what they expect to get it in return.
How do I find a good freelance marketer?
Finding a good freelance marketer takes time, patience, and a little bit of luck! Knowing where to look is important, but not all freelancing websites are created equal. Having a thorough vetting process is important to ensure that the programmer is skilled and right for your project. Good freelance marketers are often hard to come by. When you find one, pay them well, make sure they are motivated to work on your projects, and hold onto them for as long as you can!
Ready to Find the Your Next Freelance Marketer?
While this list is not exhaustive of all the platforms for finding qualified freelance marketer, it’s representative of some of the best that we were able to find.
Understand your budget and specific needs, then leverage the sites mentioned above to track down the right candidate for your business today.
Check out our complete guide on marketing agencies vs. freelancers here.