Teachable is the fastest way to get a course online. Its entry plan is also the one to avoid.
Is Teachable Worth It?
Starter costs $39 a month and takes 7.5% of every sale. Builder costs $89 and takes nothing. Once you are selling about $670 a month, Starter costs you more than Builder does. On annual billing the crossover is around $535. Most creators pass that with a single launch, so budget for Builder and treat Starter as a place to test.
Pick Teachable if you want to go from idea to live course in an afternoon and you already have email and funnel tools you like. If you need those built in, Kajabi does more for the money. If you want real design control, Thinkific gives you more of it.

Note: Teachable restructured its pricing in 2026. The old Basic/Pro/Business plans are gone. Everything below reflects the current structure.
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Teachable Pricing (2026)
Here is what Teachable costs in 2026, and what each plan actually gets you.
- Starter: $39/month ($29/month annually). 5 products, 100 active students, 1 admin user, and a 7.5% cut of every sale.
- Builder: $89/month ($69/month annually). 10 products, 1,000 active students, 1 admin user, zero transaction fees, email marketing, custom domain, and the affiliate program. This is the plan I recommend.
- Growth: $189/month ($139/month annually). 50 products, 5,000 active students, 5 admin users, white-label branding, bulk student import and export, advanced reporting, completion certificates, and live chat support.
- Custom: contact sales. For teams past the Growth caps. Teachable does not publish a price.
Every plan includes a 7-day free trial and a 30-day money-back guarantee. Annual billing saves 22%. There is no free tier anymore, so the trial is the only way to use Teachable without paying.
On top of your plan, Teachable:pay charges 2.9% + 30 cents per US card transaction, 3.9% + 30 cents for international cards, 4.4% + 30 cents on international PayPal, and 25 cents per payout batch. Those are standard processing rates, and they apply on every tier.
Get the full breakdown on Teachable pricing plans here.
What Teachable Does Well

You can launch in an afternoon
The admin panel is clean and needs no coding. You drag and drop your course and lesson structure, and the site builder gives you a student-facing storefront without any web design background.
The AI course starter is the real time-saver. Enter a title and description and Teachable generates a full outline with modules and lessons you can edit. Its other AI tools generate quizzes, lesson summaries, subtitles and translations, and draft lesson text inside the content builder.

The lesson builder is the most flexible of any platform
Most platforms give you one content type per lesson. Teachable lets you mix video, text, audio, and quizzes in a single lesson, in any order, and drop upsells or custom code inside the content. You can bulk upload entire folders, which matters if you are moving a large course across.
For students, quizzes support multiple choice, true or false, and open-ended questions, alongside live lessons and discussion boards. The standout is private in-video notes: students annotate directly in the player as they watch, which is genuinely useful for dense material. Reporting covers completion rates, quiz scores, discussion participation, time on materials, and student feedback, so you can see where people drop off. Segment-level reporting and bulk student management need Growth.
Payments and EU VAT are handled for you
Teachable:pay is built in, so you do not need your own Stripe or PayPal account. It takes cards, PayPal, Apple Pay, Google Pay, Afterpay, and Klarna, so students can pay in installments on higher-priced courses. Payouts run daily, weekly, or monthly straight to your bank.
The part worth switching for is EU VAT. Teachable calculates, collects, and remits it automatically on European sales. Thinkific makes you solve that with a third-party tool.
Coaching and community come included
Coaching is on every paid plan and gives you a sales page, intake forms, a 1:1 space for scheduling, direct messaging, and video conferencing integrations. That replaces the email back-and-forth of running coaching on the side.
For community, Teachable connects to Circle.so with single sign-on, so students move between your course and community without a second login. You can run it free to generate leads or sell it as a paid product.
Selling tools and integrations
On paid plans you get subscriptions, bundles, one-click upsells after checkout, student referral links, and an affiliate program from Builder up, with commission settings, payments, and tax reporting handled.

It connects to AWeber, ActiveCampaign, ConvertKit, Mailerlite, and Mailchimp for email, plus Zoom, Circle, MemberPress, and Amazon Payments. Anything else goes through Zapier or the Teachable API.
Where Teachable Falls Short
No sales funnels. You will need ClickFunnels or Leadpages alongside it, which is the main reason creators outgrow Teachable for Kajabi.- Branding is school-wide only. You can change colours, fonts, and layouts, and even upload a custom theme, but it all applies school-wide. Running several distinct brands on one account gets awkward.
- Completion certificates need Growth. That is a $189/month feature on a platform where competitors include it far lower down.
- Every plan has caps. Starter stops at 5 products and 100 active students, Builder at 10 and 1,000, Growth at 50 and 5,000. Past that you are talking to sales.
- No phone support, and live chat starts at Growth. Starter and Builder get email and self-service only.
- No course marketplace. Every student has to come from your own marketing.
Create and sell your own online course.
Try it free for 7 days, backed by a 30-day money-back guarantee.
Start Free TrialIs Teachable Legit?

Yes. Teachable was founded in 2014 by Ankur Nagpal and bought by Hotmart in 2020. Over 32 million students have used it and creators on the platform have earned more than $1 billion.
Its customer list runs from solo creators like Pat Flynn and Carrie-Anne Moss to The New York Times, Intuit, Shopify, and Penn Law.
Teachable Support

Beyond live chat on Growth, Teachable runs teachable:u (mini-courses on course creation and marketing), product webinars for new features, teachable:rewards for instructors hitting sales targets, a 30-day Launch Accelerator Challenge, and a library of workbooks, ebooks, and case studies.
How Teachable Compares
Teachable wins on speed and lesson flexibility. It loses on marketing tools and design control. Here are the alternatives worth a look:
- Thinkific has zero transaction fees on every paid plan, more design control, and phone support. Read our review | Thinkific vs Teachable | Migrating from Thinkific
- Kajabi bundles the email marketing and funnels Teachable lacks, at a much higher price. Read our review | Kajabi vs Teachable | Migrating to Kajabi
- LearnDash runs inside WordPress if you already have a site. Read our review
- Podia is cheaper for digital downloads and memberships. Read our review
- Udemy trades your pricing control for a built-in audience. Read our review
We compare all of them in our guide to the best online course platforms.
Tips for Selling Your First Course

The temptation with a good course idea is to disappear for three months and build the whole thing. Do a mini-course first instead.
Pick one chapter of your planned course and use it as a proof of concept. Offer it free or cheap to your existing audience, your social followers, or through a small paid campaign. Put a survey at the end asking what to improve and what people want to learn next, and collect email addresses while you are at it.
You end up building the full course around what students actually asked for, and you launch to a list that already wants it.
Teachable Pros and Cons Video
Frequently Asked Questions
Does Teachable have a free plan?
No. Teachable retired its free tier and now describes itself as a paid service. You get a 7-day free trial and a 30-day money-back guarantee instead.
Is Teachable an LMS?
Yes. Teachable is a web-based learning management system that handles course creation, delivery, student tracking, and assessment in written and video formats.
Is Teachable mobile-friendly?
Yes. Courses are fully mobile responsive and students can use the Teachable iOS and Android apps.
Can I sell coaching on Teachable?
Yes, on every paid plan. You get a sales page, intake forms, a 1:1 scheduling space, direct messaging, and video conferencing integrations.
Where is Teachable located?
Teachable is headquartered in New York, NY.






