Don't Do It Yourself

Thinkific vs. Teachable – Which Online Course Platform Is Better?

If you are in the market to find the best platform for your online course and are struggling to choose between Thinkific and Teachable, read my in depth analysis. I’ll provide a side-by-side comparison of each, including the the biggest pro’s and con’s so you can make the best decision for your business.

Basic Overview

Thinkific is arguably the most customizable and flexible course platform. It's also the only course platform with a free plan option AND zero transaction fees.

Teachable also includes a free plan (that plan doesn’t include the zero transaction fees), a pretty user friendly admin interface, and it has the only built-in payment processing system, Teachable Payments.

Key Differences Between Thinkific and Teachable

Who is more popular?

Thinkific has close to half of the course creators and 2 million less students than Teachable, but the income they have generated shows that they are making more per student than Teachable.

36,000 course creators68,000 course creators
16 million students18 million students
over $200 million in salesover $338 million in sales
Get Started For FreeStart the Free Plan

Who has the better pricing?

The only two differences in their pricing options lie in the transaction fees and their basic plans. Thinkific charges $10 more for their basic plan but also charges zero transaction fees across the board. Teachable offers $10 less for their basic plan but they don’t eliminate transaction fees until their Premium plan ($99/mo.)

Course Platform
Monthly billing / tiers$0 / $49 / $99 / $499Free / $39 / $99 / $499
Discount for annual pre-payment (all plans)20%20-26%
Transaction fees0%0-5%
Free TrialStart a 14-Day Free TrialStart the Free Plan

(You can find an in depth side by side comparison of the Thinkific Pricing Plan Guide and Teachable Pricing Plan Guide here.)

Who has the better features?

Thinkific offers a lot of flexibility when it comes to customizing your courses. It is also the only platform with a truly free user option (for up to three courses) and both email AND phone support (which is HUGE.)

Teachable offers a user friendly interface, built-in course completion certificates and an exclusive teachable payments system. This built-in system makes the payment process more simple for you, and lets you avoid the process of having to go through a third party platform like PayPal.

Course Platform
Exclusive Features100% free plan: For up to 3 courses, allowing you to slowly build your course platform
Teachable Payments System:
A more seamless way to get paid through the platform and avoid configuring a 3rd party vendor
Main Features

  • No transaction fees

  • Phone support

  • Ability to customize

  • PowerPoint presentation tool

  • Student payment & subscription options


  • Intuitive admin interface

  • Sales page with template

  • Affiliate sales tools

  • Built-in course completion certificates

Missing Features

  • No integrated email marketing/sales builder

  • No course marketplace


  • No sales funnel builder

  • No phone support

  • No course marketplace

(You can find an in depth features list and side by side comparison here.)

Pro’s and Con’s Overview

Thinkific Pros

  • Only site to offer a 100% free option (no hidden fees!)
  • Extremely customizable designs and themes
  • Custom domain, to make your course appear as if it is part of your site
  • Voice over PowerPoint presentation tool that makes video production easy
  • Phone and email support
  • Student payment options (ex. Subscription for ongoing access or monthly payment plan for more expensive courses)

Thinkific Cons

  • Only allows 3 courses under their free option
  • No integrated email marketing or sales funnel builder
  • No course marketplace

Teachable Pros

  • Exclusive built-in payment processing option
  • Free plan allows for unlimited courses
  • Basic email marketing tools
  • Offers course completion certificates
  • Smart phone accessible through the Teachable iOS app
  • Students payment options (ex. recurring subscription for ongoing access to a course)

Teachable Cons

  • $1 + 10% Transaction fees under their “free option”
  • Not extremely customizable
  • No sales funnel builder
  • No phone support
  • No course marketplace


Overall Winner

Thinkific! While both sites offer features like a visual page builder, bulk import course content and course completion certificates, only Thinkific offers course reviews and testimonials, phone support and a truly 100% free option to get you started. It also helps that they offer both phone and email support when you need it.

Alternatives to Thinkific and Teachable

Thinkific and Teachable are both good options for online course platforms, but if you're looking for more alternatives, check out our reviews of the best online course platforms.