Don't Do It Yourself
HARO Link Building

5 Best HARO Link Building Services

What’s one of the best ways to build authority both as a brand and in the eyes of the all-knowing Google? Link building. In fact, it’s arguably one of the best tools in the SEO shed.

In fact, it’s arguably one of the best tools in the SEO shed and one I’ve leveraged extensively on my portfolio of websites.

One of the best choices I made was turning to a link-building service to streamline the process and save me hours of time.

After trying out several and researching the market extensively, I’ve found the top HARO link-building providers for you to consider.

HARO is now known as Connectively, as of late 2023.

Key Takeaways

  • Link building services can help you generate more quality links without spending more time.
  • Each HARO link-building service offers unique specialties and focuses, catering to different aspects of SEO and link-building needs.
  • My top link building services to consider are:
    • Reporter Outreach: Best for eCommerce, Tech, and SaaS
    • DoFollow: Best for transparent pricing and no fixed contracts.
    • JollySEO: Best for a customized, premium approach.
    • The Upper Ranks: Best for a veteran backlinking expert with a diverse client base.
    • Best for affordable, high-quality results.

For "Niche Edits"

WeOutReach Logo


  • High-authority, niche-relevant links to boost your search traffic
  • Typically DR 50+ links
  • Links from highly vetted sites with organic traffic (no PBNs or link farms)

What are niche edits?

Learn More

For "HARO (Connectively) Outreach"

Reporter Outreach Logo

Reporter Outreach

  • Promote your website with links from mainstream news & media
  • Leverage existing relationships with journalists
  • Pay-for-Performance Pricing - only pay for links above DR 40

What is HARO (Connectively) outreach?

Learn More

Advertising Disclosure

How We Ranked The HARO Link Building Services

To rank each of the HARO link-building services, we evaluated the following:

  • Expertise and Specialization: Services that demonstrated a deep understanding of HARO's platform, along with a proven track record in their specific area of focus (e.g., niche markets, specific industries), scored higher.
  • Quality of Backlinks: Services that consistently acquired links from reputable, high-domain-authority sites were ranked favorably.
  • Success Rate and Reliability: Those with higher success rates, reliability, and a history of satisfied clients ranked higher.
  • Customization and Client Alignment: Services offering more personalized and client-specific approaches were given higher rankings.
  • Cost-Effectiveness and Pricing Transparency: Services offering transparent pricing, good value for money, and performance-based models (where clients pay for successful placements) were ranked higher.

Best Link Building Services


Best for

My Rating


DoFollowTransparent pricing, no fixed contracts5Minimum $3,000 budget per month
Reporter OutreacheCommerce, tech, and SaaS companies4.5Pricing not mentioned
JollySEOCustomized solutions and premium, personalized approach4.5Pricing around $675 per backlink
Linkbuilder.ioAffordable, high-quality results4.5Base package starts at $325 per backlink
The Upper RanksVeteran player in backlinking, diverse client base4Pricing not disclosed

1. DoFollow

Best for transparent pricing, no fixed contracts – 5.0/5 Rating

DoFollow Io Logo Main

5 of 5 Stars

DoFollow tops our list of link-building services due to its transparent pricing, lack of fixed contracts, and a hyper-focused approach to sourcing high-quality backlinks.

DoFollow prides itself on using a unique outreach approach to source high-quality backlinks from journalists working with publications and institutions as respected as Forbes, Business Insider, and Stanford University. This way, they provide you with backlinks from reputable, high-authority sites, which in turn raises the authority of your website.

Also unique is that there’s no long-term contract where you’re locked in for a year or two. Instead, you pay per month based on the number and types of links that were built onto your site.

However, there’s a minimum $3,000 budget per month, but you may ultimately pay less depending on the work completed that month. Since there’s no contract, you can cancel anytime.

Overall, DoFollow’s high-quality connections and clear pricing structure make this an excellent option for growing your backlink count.

DoFollow Pros

  • Many users report significant traffic growth
  • High Domain Rating links from 60-90
  • Recognized as industry experts
  • Month-to-month contracts, cancel anytime
  • They have relationships with highly respected publications

DoFollow Cons

  • High monthly minimum of $3,000

Visit Do Follow

2. Reporter Outreach

Best for eCommerce, tech, and SaaS companies – 4.5/5 Rating

Reporter Outreach Logo Main

4.5 of 5 Stars

We love Reporter Outreach for HARO link-building services because this company focuses its energy on HARO specifically.

They offer these services to eCommerce, tech, and SaaS companies with the promise of helping aged content rank faster.

Reporter Outreach does this by reaching out to some of the 200 publishers that they have built a personal relationship with.

Using their extensive knowledge of how HARO works, they’re able to create a healthy mix of branded home page anchor links and specific anchor links pointing to their clients’ inner pages through link insertions.

Offering both quality and quantity, Reporter Outreach has created a holistic approach to link building through HARO.

Check out our review here.

Reporter Outreach Pros

  • High-quality links
  • They offer a full done-for-you-service
  • Leverage existing relationships with publications
  • They guarantee the number of links you pay for

Reporter Outreach Cons

  • Most HARO links are to your homepage

Visit Reporter Outreach

3. JollySEO

Best for a customized solutions and premium, personalized approach – 4.5/5 Rating

JollySEO Logo Main

4.5 of 5 Stars

Another of our favorite backlink providers is Jolly SEO, which offers customized solutions and a premium, personalized approach to generating backlinks.

You receive a single account specialist who takes the time to understand your needs and work with you to build an effective link-building strategy.

This outreach plan is executed not by automated software but by the Jolly SEO team themselves. Every one of the 5,000 outreach emails they send each month is custom-crafted and well-researched.

That’s in part because they don’t buy any of their provided backlinks. All link-building efforts are a result of their successful outreach campaigns with journalists, media publications, and other top-tier sites.

Pricing isn’t as transparent as DoFollow, but some online sleuthing suggests you should expect to pay $675 per backlink with an average Domain Rating of 75.

JollySEO Pros

  • Performance-based pricing, so you only pay for DR50+ links
  • Link Sourcery platform helps with HARO outreach and useful analytics
  • Clients report significant referral traffic from the links they place
  • Manual outreach by a team of experts

JollySEO Cons

  • There's a delay in uploading queries to the Link Sourcery platform, which might affect the timeliness of responses.
  • For those accustomed to traditional HARO outreach, adapting to a new platform like Link Sourcery might feel more complicated.

Visit JollySEO


Best for affordable, high-quality results – 4.5/5 Rating Logo Main

4.5 of 5 Stars

Not looking to spend a fortune on your backlinks, but still want high-quality, premium results? might be the answer.

As a bespoke link-building agency, they work with you to understand your brand and industry. From there, they provide the quality white-hat SEO results that you want for your website. But our favorite part of this agency is their affordable, transparent pricing tiers.

All plans include:

  • average 50-90 DR Links
  • Keyword analysis
  • Competitor backlink gap analysis
  • Detailed link planning
  • Custom reporting dashboard

Here’s a closer breakdown of pricing:


Cost (monthly)

# Links

Authority Links included

Target Page Planning

Anchor Text Optimization

Spread Across Multiple Domains

Internal Linking optimization

Toxic Backlink Audit

Anytime Call Scheudling 


Ultimately, the ability to choose the plan that works for you to enjoy the boutique, high-quality link-building services is why we’re drawn to Pros

  • Expertise in HARO link building
  • Access to high authority publications
  • Performance-based model
  • Transparent pricing tiers Cons

  • Potential for link decay


5. The Upper Ranks

Best for a highly experienced backlinking service with a diverse client base – 4.0/5 Rating

The Upper Ranks Logo Main

4 of 5 Stars

Founded in 2011 by David Farkas, The Upper Ranks is a veteran player in the world of quality backlinking curation services. Over the years, it built backlinks to grow the online visibility of top brands from across various sectors and verticals, including Silicon Valley startups and Fortune 500 companies.

Like the other companies on this list, The Upper Ranks strictly follows white-hat SEO tactics. It provides its clients with a curated, customized backlink strategy using proven tools and methodologies.

The Upper Ranks breaks down its process into five key pillars:

  • Research
  • Prospecting
  • Outreach
  • content production
  • Reporting

Through these five key areas, it will learn your business and industry, find quality publications and websites to partner with for building backlinks, and even create custom content to incorporate sourced backlinks. They tie it all together with link-building reports sent out after their content is published.

Pricing is not disclosed on the site, so you must contact them to learn more about their current rates and packages.

The Upper Ranks Pros

  • Customized link-building strategy
  • White-hat SEO tactics
  • Veteran player in the industry with ample expertise
  • Robust client base in several industries
  • Includes detailed reports

The Upper Ranks Cons

  • Does not disclose pricing online, must contact

Visit The Upper Ranks

The Bottom Line: Choose The Best HARO Link Building Service for Your Site

It’s no secret. The more reputable sites that link to yours, the more authoritative Google views your website as. HARO link-building services can help you generate more helpful links without sucking up your time.

Diving into the world of HARO link-building services is like picking your favorite tool from a savvy SEO toolbox.

Whether it's Reporter Outreach's niche focus, DoFollow's transparent pricing, JollySEO's personalized touch, The Upper Ranks' seasoned expertise, or's affordability, each has its own flavor of SEO magic.

Weigh your options, and pick the service that screams ‘perfect match' for your unique digital footprint. Ready to boost your site's authority? Go ahead, make your pick, and watch your SEO game level up!

Frequently Asked Questions

What is link building and why is it important?

Link building is the process of getting other websites to link back to your website. It’s important because this is a significant ranking factor in the eyes of Google and other search engines. According to the logic of the algorithms, when reputable websites link back to your site, it signifies that your site is also authoritative – helping it rank higher.

How do I get backlinks?

You could pitch websites yourself, or respond to journalist queries from sites like HARO. However, your best option is to use a link-building service, which is able to devote the time and resources to get backlinks that you might not have.

What is a link building service?

A link building service is a company that focuses on finding you quality backlinks that will raise your site’s SEO value. With their curated approach and full-time commitment to finding you quality backlinks, link building services are an excellent investment if you don’t want to do all the legwork necessary to generate a consistent flow of reputable backlinks.

Do backlinks still work in 2024?

Yes. In fact, backlinks are a major ranking factor for all the big search engines.

How many backlinks do I need to rank?

It depends on a number of factors, but keyword difficulty is an especially important factor. The more difficult a keyword is to rank for, the more related backlinks you’ll probably need to improve your search engine visibility.